SEO News

SEO News

Podkast av Anouska Bertram

If you work in the SEO industry or are a SMB interested in search engine optimisation, here's a good place to get weekly SEO news roundups. Every week I gather the lastest SEO news from around the globe and explain it to you thereby saving you time and keeping you uptodate. If you have a question or what like me to cover a certain SEO or marketing topic please email me at abertram@merkleinc.com. Prefer receiving SEO news via Alexa Flash Briefings? Enable Merkle's SEO News here https://www.amazon.co.uk/dp/B095221B6H

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5 Episoder
episode SEO NEWS - Google uses MUM for Vaccine Search Results & More artwork
SEO NEWS - Google uses MUM for Vaccine Search Results & More

This week in your round up of SEO News I discuss how: -  Google is now using MUM for Vaccine Search Results - Google announced they are launching a new SERP feature to inform users when a story or topic is rapidly evolving and doesn't yet have information from a range of reliable sources. - Google tests seller ratings in organic search As always you can find the SEO News Alexa Flash Briefing [https://www.amazon.co.uk/dp/B095221B6H] here on the Amazon store. Simply press Enable skill to receive weekly SEO News.

04. juli 2021 - 2 min
episode Alexa Skills: Why you should be creating an Alexa Flash Briefing Skill for your brand in 2022 artwork
Alexa Skills: Why you should be creating an Alexa Flash Briefing Skill for your brand in 2022

Find out what Alexa Flash Briefings are and why you should be building them for your brand. Discover if you should be using Alexa Blueprints or the Alexa Developer Console to create your flash briefing and then how to optimise your skill so it will rank on the Amazon store. Take a look here at Merkle's SEO News Alexa Flash Briefing if you need inspiration

11. juni 2021 - 13 min
episode SEO News - KELM, Google Search Console and Geotargeting artwork
SEO News - KELM, Google Search Console and Geotargeting

Weekly SEO News - This week in the headlines I'll talk about KELM, an acronym for Knowledge-Enhanced Language Model Pre-training. Google Search Console - Google recently added a practice problem rich result feature in the SERP primarily for those in the online education industry and finally John Mueller's take on Geotargeting.

29. mai 2021 - 2 min
episode SEO NEWS - Google Page Experience and Google MUM artwork
SEO NEWS - Google Page Experience and Google MUM

Lastest SEO Updates and SEO news from around the globe. The episode talks about the Google Page Experience ranking update, which will apply to both desktop and  mobile search results. Previously, this update was thought to be limited to mobile  search ranking. However, it's now been revealed that Google intends to utilize  page experience as a ranking factor for desktop search results as well.

23. mai 2021 - 2 min
episode SEO News - Schema and Cookieless Web artwork
SEO News - Schema and Cookieless Web

Learn about whats going on in the world of SEO

15. mai 2021 - 1 min
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