The Innovation Blueprint

Episode 35 The Cost of Change in Complex Industries: David Truch Take on Energy, AI and the Future

37 min · 31. mai 2026
episode Episode 35 The Cost of Change in Complex Industries: David Truch Take on Energy, AI and the Future cover

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Technology fails fast when teams solve the wrong problem. Dave Truch reflects on 40 years in energy, from seismic systems to AI and quantum sensing, and why real transformation starts long before code. In oil and gas, adoption depends less on tools and more on timing, trust, and who’s willing to change.

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