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The conversation covers the essential aspects of preparing for and participating in photography expos. It includes insights on booth selection, pricing, marketing strategy, booth setup, client engagement, networking, and targeting the luxury market. Takeaways * Carefully select expos based on the target clientele and align with the brand's image. * Engage with potential clients by creating a memorable booth, offering tangible materials, and focusing on client interaction. Chapters * 00:00 Preparing for an Expo * 10:00 Creating a Memorable Booth * 15:04 Engaging with Potential Clients * 20:37 Networking and Follow-Up Hosts: Ali Montemayor Photography Instagram/TikTok @alimontemayorphotography Website: Alimontemayorphotography.com [http://Alimontemayorphotography.com] Shannon Ferrell Photography Instagram @shannonferrellphotography TikTok @shannonferrellphoto Website: https://shannonferrellphotography.com/ [https://shannonferrellphotography.com/]
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