Digitalconomics Podcast (English Edition)

Smart Living for International Students in Berlin In this episode, I speak with Davide Senigalliesi, the founder of UniRents, a rental service designed for students moving to Berlin for a semester or a year. Davide shares how his personal struggles with waste and logistics during his Erasmus exchange inspired the idea for UniRents. The platform offers bundles for kitchens, household essentials, and tech, which can be rented flexibly and picked up at the end of the semester — providing a sustainable and hassle-free solution for temporary living. Davide discusses his approach to bootstrapping, his growth strategies, and how he’s managed to build a successful business while minimizing waste. Tune in to discover how UniRents is simplifying life for students while promoting sustainability. More about Davide Senigalliesi and UniRents: LinkedIn: https://www.linkedin.com/in/urdavide/ [https://www.linkedin.com/in/urdavide/] UniRents: https://www.unirents.de/ [https://www.unirents.de/]

Wearable Tech, AI and Longevity Programs for Dogs In this episode of the Digitalconomics Podcast, I sit down with Richard Nilsson, founder of MyPetGo. Richard shares his journey from growing up in Sweden to moving to Hong Kong, building and selling the digital lifestyle magazine Lifestyle Asia, and eventually starting MyPetGo in Barcelona. We discuss his path through entrepreneurship, his experiences in digital publishing, and how these shaped his approach to building businesses. MyPetGo focuses on extending the lifespan and improving the quality of life for pets through wearable technology and AI. The platform uses health markers to monitor dogs, providing actionable data to pet owners. Richard explains how MyPetGo combines wearables, neural image recognition, and a longevity program to address preventive care and offer insights into pet health. We also discuss the broader pet care market, trends in AI-driven health monitoring, and the unique challenges of scaling a pet tech business across international markets. Richard reflects on his previous ventures and how they informed his strategy for growing MyPetGo. Richard Nilsson: https://www.linkedin.com/in/richard-nilsson-rpn/ [https://www.linkedin.com/in/richard-nilsson-rpn/] MyPetGo: https://mypetgo.com/ [https://mypetgo.com/]

Legal Innovation in the Era of AI In this episode of the Digitalconomics Podcast, I sit down with Scott Kveton, a serial entrepreneur and founder of CaseMark, an AI-driven legal tech startup. Scott shares his unique career journey, starting from the early internet era to creating CaseMark, his sixth startup. CaseMark uses “easy button” tools to streamline complex tasks like deposition summaries, enabling attorneys to manage larger caseloads more efficiently. Scott explains the inspiration behind CaseMark—observing his wife’s challenges as an attorney—and discusses the importance of launching fast and iterating quickly. He emphasizes the value of building agile teams, leveraging new technology waves, and adjusting to market feedback. Scott’s approach to scaling startups centers on aligning three factors: team, tech, and timing. He also shares his insights on raising capital, finding product-market fit, and why legal tech represents a new frontier for AI applications. We also explore CaseMark’s future plans to expand globally and become the preferred platform for legal professionals to “case mark” all new cases, paving the way for greater productivity in the legal field. Scott Kveto: https://kveton.com/ [https://kveton.com/] CaseMark: https://www.casemark.com/ [https://www.casemark.com/]

Managing Director Venture Lab for Software and Artificial Intelligence at TUM In this episode of the Digitalconomics Podcast, I sit down with Antoine Leboyer, Managing Director Venture Lab for Software and Artificial Intelligence at Technical University of Munich. Antoine shares his interesting journey, starting at Harvard Business School, working at IBM, and eventually helping over 100 startups in Munich’s thriving tech ecosystem. We dive into the role of TUM Venture Labs, where Antoine and his team guide AI and software founders. He talks about the key traits every successful startup team needs — a developer, a business person, and a product manager — and stresses the importance of being adaptable, open to feedback, and moving fast. Antoine also explains the importance of getting your product to market quickly, rather than striving for perfection, and how crucial it is to build strong, resilient teams. He shares valuable insights into the venture capital process, advising that startups should raise funds when they have a clear path for growth, not just for product development. We also discuss the challenges of scaling in Europe’s fragmented markets and why startups need to think globally from the start. Antoine Leboyer: https://www.linkedin.com/in/antoineleboyer/ [https://www.linkedin.com/in/antoineleboyer/] Books, we talked about: 1) The Power Law: Venture Capital and the Making of the New Future - Sebastian Mallaby https://amzn.to/3YEWkIs [https://amzn.to/3YEWkIs] 2) The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you - Rob Fitzpatrick https://amzn.to/3Aijpri [https://amzn.to/3Aijpri] 3‌) Steve Jobs: The Exclusive Biography - Walter Isaacson https://amzn.to/3YGUS8L [https://amzn.to/3YGUS8L] -- Thank you so much to Deel for sponsiring the episode of today, check them out to support my podcast & to organize your international payroll: https://bit.ly/40yS5jh [https://bit.ly/40yS5jh]

Employee Content Creation with Overploy In this episode of the Digitalconomics Podcast, I have a conversation with Beverly Banahene, the founder and CEO of Overploy, a platform that turns employees into content creators. Overploy helps companies encourage their employees to produce engaging company-related content by offering rewards based on the performance of their posts. The platform gamifies the process, motivating employees while aligning their efforts with the company's broader marketing objectives. Beverly shares her personal and professional journey, which includes key roles in marketing and employee communications at major brands like Virgin Media and JD Sports, before ultimately launching her own venture. She highlights how her background in employee advocacy shaped her mission to empower staff to create genuine, relatable content, moving away from the often stiff and corporate tone many businesses adopt on social media. We explore how Overploy works behind the scenes, with employees earning rewards based on the impressions their content generates, rather than traditional metrics like follower count. This system proves especially valuable for businesses of all sizes, from large corporations to smaller companies. Beverly also offers insights into her plans for growth, her approach to fundraising, and the steps she's taking to make Overploy a scalable success. For anyone looking to learn about innovative ways to tap into employee advocacy, boost marketing, or leverage technology for business growth, this episode is packed with valuable insights. More: Overploy: https://www.overploy.com/ [https://www.overploy.com/] Beverly: https://www.linkedin.com/in/beverlybanahene/ [https://www.linkedin.com/in/beverlybanahene/] Thanks a lot to Deel for sponsiring todays episode, check them out to organize your international payroll: https://bit.ly/40yS5jh [https://bit.ly/40yS5jh]