Employer Branding Podcast

Employer Branding Podcast

Podcast by Jorgen Sundberg

Learn practical talent attraction & employer branding strategies from the best. The Employer Branding Podcast is hosted out of London by Jörgen Sundberg, CEO Link Humans. In this weekly show, international employer brand leaders, rebels, and innovators share their favorite tactics and strategies. From challenger brands with momentum – to leading companies such as Google, Microsoft, Salesforce, GE, Walmart, L'Oréal, and, Unilever. Episodes are around 20 minutes long and in an easy to follow Q&A format. They also appear remixed as articles on the Link Humans blog and Undercover Recruiter — a popular resource on modern recruiting. Subscribe ==> https://employerbrandingpodcast.com Contact: leslie@linkhumans.com

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All episodes

322 episodes
episode Developing a TVP to Target Niche Talent, with Eunice Z. Clements-Tweedie of IHG artwork
Developing a TVP to Target Niche Talent, with Eunice Z. Clements-Tweedie of IHG

IHG is a huge global hospitality brand with over 500,000 employees worldwide. In this episode we learn how they developed a TVP, or Targeted Value Proposition, in order to reach talent with niche skillsets. Eunice Z. Clements-Tweedie is the Vice President of Global Talent Acquisition at IHG. Eunice Z. Clements-Tweedie on LinkedIn: https://www.linkedin.com/in/euniceclementstweedie/ IHG Careers: https://careers.ihg.com/en/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!

29. jan. 2025 - 23 min
episode Building a New Employer Brand at a Well Known Consumer-Facing Business, with Tara Orlando of Verizon artwork
Building a New Employer Brand at a Well Known Consumer-Facing Business, with Tara Orlando of Verizon

Verizon is well-known as a consumer-facing brand, but not so much as a place to work. There was a clear need for employer branding, and we find out how they worked to establish their EVP. Tara Orlando is the Senior Director of Talent Attraction & Emerging Talent Pipeline at Verizon. Tara Orlando on LinkedIn: https://www.linkedin.com/in/tara-orlando-41272220/ Careers at Verizon: https://www.verizon.com/careers Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!

18. dec. 2024 - 30 min
episode An Employer Branding Strategy to Reach Passive Candidates, with Mercedez Lockett-Hart of Adyen artwork
An Employer Branding Strategy to Reach Passive Candidates, with Mercedez Lockett-Hart of Adyen

Adyen is a financial technology platform that simplifies payment processing for businesses worldwide. But how do they reach candidates that aren’t necessarily looking for a job, and are definitely not aware of Adyen? We talk strategy for how to reach passive candidates with your employer brand. Mercedez Lockett-Hart is the Employer Brand Manager at Adyen. Mercedez Lockett-Hart on LinkedIn: https://www.linkedin.com/in/mercedezlocketthart/ Careers at Adyen: https://careers.adyen.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!

27. nov. 2024 - 18 min
episode Creating an Employer Brand Around Remote Work and Flexibility, with Kim Wilkes of Zapier artwork
Creating an Employer Brand Around Remote Work and Flexibility, with Kim Wilkes of Zapier

Zapier is an automation and AI platform that practices what they preach, with a fully remote, asynchronous team that only meets in person once a year. In this episode, we find out how they create a strong employer brand around those values and attract the right talent. Kim Wilkes is the Head of Talent Attraction at Zapier. Kim Wilkes on LinkedIn: https://www.linkedin.com/in/kimberlywilkes/ Jobs at Zapier: https://zapier.com/jobs Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!

24. okt. 2024 - 29 min
episode Keeping Your Employer Brand Fresh at a World-Renowned Organization, with Chris Colbert of Nokia artwork
Keeping Your Employer Brand Fresh at a World-Renowned Organization, with Chris Colbert of Nokia

Nokia’s business has shifted radically over their 150+ years. From a paper mill to the largest manufacturer of mobile devices to now working with NASA to install a communications network on the Moon. We find out how they keep their employer brand fresh through so many shifts in their business. Chris Colbert is the Global Head of Employer Brand at Nokia. Chris Colbert on LinkedIn: https://www.linkedin.com/in/chris-colbert/ Careers at Nokia: https://www.nokia.com/about-us/careers/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!

26. sep. 2024 - 26 min
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