S4 Ep2: The Anti-Shoulds: Breaking the Rules You Never Agreed To

S4 Ep3. Invisible Architecture: Building Success That Actually Feels Good

Success is often measured by what people can see. The launches. The milestones. The promotions. The revenue. The busy calendar. But what about everything that sits beneath the surface? In this episode of Full of Ourselves, Anna Campbell and Heidi Hinda Chadwick explore the idea of invisible architecture - the foundations that support sustainable success. Together they discuss why strategy alone isn't enough, how boundaries, recovery, creativity and capacity shape the businesses we build, and why the strongest foundations are often the ones nobody else ever notices. If you've ever achieved something you've worked hard for but found yourself wondering why it doesn't quite feel the way you expected, this conversation offers a different perspective on what success really requires. In this episode: * What "invisible architecture" means and why it matters * Why success is about more than strategy and hard work * The unseen foundations that support sustainable businesses * Boundaries, capacity and designing a business that fits your life * Why recovery and creativity are business assets, not luxuries * Building your business in seasons rather than expecting constant output * The importance of creating runway before and after your best work * How to stop measuring success only by visible achievements * Why sustainable growth depends on what happens beneath the surface * What becomes possible when you build a business that feels good to live inside Success isn't just about what you build. It's also about the foundations that allow you to keep building. More info – the podcast ⁠https://www.fullofourselvespod.com/⁠ [https://www.fullofourselvespod.com/] Follow us on Instagram: ⁠⁠⁠⁠@fullofourselvespodcast⁠⁠⁠⁠ [https://instagram.com/fullofourselvespodcast] Connect with Anna Campbell * Website: ⁠⁠⁠⁠goodgirlrebellion.com⁠⁠⁠⁠ [https://www.goodgirlrebellion.com/] * Instagram: ⁠⁠⁠⁠@annaccampbell⁠⁠⁠⁠ [https://instagram.com/annaccampbell] * Book: ⁠⁠⁠⁠Good Girl Rebellion: Build the Business, Break the Rules, Be Limitless⁠⁠⁠⁠ [https://www.goodgirlrebellion.com/ggr-book] Connect with Heidi Hinda Chadwick * Website: ⁠⁠⁠⁠heidihindachadwick.com⁠⁠⁠⁠ [https://www.heidihindachadwick.com/] * Instagram: ⁠⁠⁠⁠@heidihinda⁠⁠⁠⁠ [https://instagram.com/heidihinda] Book:⁠⁠ https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman⁠⁠ [https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman] 💌 Thank you for listening! If you enjoyed this episode, please like, subscribe, and review on your favourite podcast platform - it really helps us spread the word. And if you’d like us to guest on podcasts or speak on stages about women entrepreneurs, get in touch: ⁠⁠⁠⁠hello.fullofourselves@gmail.com⁠⁠⁠⁠ [hello.fullofourselves@gmail.com]

S4 Ep2: The Anti-Shoulds: Breaking the Rules You Never Agreed To

People say there are a lot of rules in business. Post more. Charge less. Work harder. Be visible. Do everything yourself. Know what you’re doing. Be grateful. Be further ahead. Some of them may be useful. Many of them help us get started. But what if some of them aren’t strategy at all? What if they’re expectations we’ve absorbed without ever consciously choosing them? In this episode of Full of Ourselves, Anna Campbell and Heidi Hinda Chadwick explore the anti-shoulds: the business rules and expectations women inherit around success, ambition and self-worth. Together they discuss: • Why women are often rewarded for being accommodating • The pressure to do everything yourself • Proving versus trusting yourself • The feeling of being behind and why growth takes time • Pricing, affordability and women’s relationship with money • How to question the rules you never agreed to If you’ve ever thought… I should be doing more. I should know this by now. I should already be further ahead. This conversation is for you. Because maybe the question isn’t: What should I do? But: Do I actually want this? More info – the podcast https://www.fullofourselvespod.com/ [https://www.fullofourselvespod.com/] Follow us on Instagram: ⁠⁠⁠@fullofourselvespodcast⁠⁠⁠ [https://instagram.com/fullofourselvespodcast] Connect with Anna Campbell * Website: ⁠⁠⁠goodgirlrebellion.com⁠⁠⁠ [https://www.goodgirlrebellion.com/] * Instagram: ⁠⁠⁠@annaccampbell⁠⁠⁠ [https://instagram.com/annaccampbell] * Book: ⁠⁠⁠Good Girl Rebellion: Build the Business, Break the Rules, Be Limitless⁠⁠⁠ [https://www.goodgirlrebellion.com/ggr-book] Connect with Heidi Hinda Chadwick * Website: ⁠⁠⁠heidihindachadwick.com⁠⁠⁠ [https://www.heidihindachadwick.com/] * Instagram: ⁠⁠⁠@heidihinda⁠⁠⁠ [https://instagram.com/heidihinda] Book:⁠ https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman⁠ [https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman] 💌 Thank you for listening! If you enjoyed this episode, please like, subscribe, and review on your favourite podcast platform - it really helps us spread the word. And if you’d like us to guest on podcasts or speak on stages about women entrepreneurs, get in touch: ⁠⁠⁠hello.fullofourselves@gmail.com⁠⁠⁠ [hello.fullofourselves@gmail.com]

S4 Ep 1: The Things That Happen When You Keep Going: Coffee, Catch-Ups and Award Nominations

Eight months have passed since the end of Season 3 and a lot has happened in the meantime. In this special coffee chat episode, Anna and Heidi sit down to catch up on everything that has unfolded between seasons, including book launches, award nominations, speaking opportunities, new business ventures and some surprising moments of recognition. They also share the exciting news that Full of Ourselves has been shortlisted in the Business category at the Scottish Podcast Awards. But underneath the headlines is a bigger conversation about what happens when you keep showing up, even when there are no guarantees. The long stretches where you're creating, building, writing, recording and putting work into the world without knowing what, if anything, will come back. Together, Anna and Heidi reflect on the journeys that led to Heidi's debut novel, The Story of the Dear Woman, being published, Anna's book Good Girl Rebellion being shortlisted for the Business Book Awards, and the opportunities that have emerged as a result. They also discuss leadership, visibility, entrepreneurship in your fifties, trusting your own path and why some of the most important things in life take longer than we'd like. In this episode: * Full of Ourselves shortlisted for the Scottish Podcast Awards * Heidi's journey since publishing The Story of the Dear Woman * Anna's Business Book Awards shortlist for Good Girl Rebellion * Recording an audiobook and finding new ways to share your work * New business directions, leadership and nervous system intelligence * Why women are increasingly starting businesses later in life * The importance of continuing when there is no immediate feedback * What happens when the world finally catches up with the work you've been doing If you've ever wondered whether your efforts are making a difference, this conversation is a reminder that momentum often builds quietly before it becomes visible. Welcome to Season 4. More info – the podcast ⁠https://www.fullofourselvespod.com/⁠ [https://www.fullofourselvespod.com/] Follow us on Instagram: ⁠⁠⁠⁠@fullofourselvespodcast⁠⁠⁠⁠ [https://instagram.com/fullofourselvespodcast] Connect with Anna Campbell * Website: ⁠⁠⁠⁠goodgirlrebellion.com⁠⁠⁠⁠ [https://www.goodgirlrebellion.com/] * Instagram: ⁠⁠⁠⁠@annaccampbell⁠⁠⁠⁠ [https://instagram.com/annaccampbell] * Book: ⁠⁠⁠⁠Good Girl Rebellion: Build the Business, Break the Rules, Be Limitless⁠⁠⁠⁠ [https://www.goodgirlrebellion.com/ggr-book] Connect with Heidi Hinda Chadwick * Website: ⁠⁠⁠⁠heidihindachadwick.com⁠⁠⁠⁠ [https://www.heidihindachadwick.com/] * Instagram: ⁠⁠⁠⁠@heidihinda⁠⁠⁠⁠ [https://instagram.com/heidihinda] Book:⁠⁠ https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman⁠⁠ [https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman] 💌 Thank you for listening! If you enjoyed this episode, please like, subscribe, and review on your favourite podcast platform - it really helps us spread the word. And if you’d like us to guest on podcasts or speak on stages about women entrepreneurs, get in touch: ⁠⁠⁠⁠hello.fullofourselves@gmail.com⁠⁠⁠⁠ [hello.fullofourselves@gmail.com]

It’s Not Too Late: The Creative Leap That Changes Everything

In this special episode of Full of Ourselves, Anna sits down with co-host Heidi Hinda Chadwick to celebrate the release of her debut novella, The Story of the Deer Woman. Together, they go behind the scenes of the creative process, the realities of rejection, and the courage it takes to stop circling your dreams and actually press the button on the thing you want to do. Heidi shares how the book came to life, what she learned from years of coaching other creatives before claiming her own path, and why magic, beauty, and wonder might be the most radical acts available to us right now. If you’ve ever felt like it might be too late to start the thing you really want… this conversation is for you. In this episode, we talk about: * Why it’s never too late to follow a creative calling * The real journey from idea to published book * Rejection, redirection, and the power of the “ridiculous ask” * Artists as the original entrepreneurs * Why people buy meaning, not just products * Creativity as a radical, life-affirming act More info – the podcast Follow us on Instagram: ⁠⁠@fullofourselvespodcast⁠⁠ [https://instagram.com/fullofourselvespodcast] Connect with Anna Campbell * Website: ⁠⁠goodgirlrebellion.com⁠⁠ [https://www.goodgirlrebellion.com/] * Instagram: ⁠⁠@annaccampbell⁠⁠ [https://instagram.com/annaccampbell] * Book: ⁠⁠Good Girl Rebellion: Build the Business, Break the Rules, Be Limitless⁠⁠ [https://www.goodgirlrebellion.com/ggr-book] Connect with Heidi Hinda Chadwick * Website: ⁠⁠heidihindachadwick.com⁠⁠ [https://www.heidihindachadwick.com/] * Instagram: ⁠⁠@heidihinda⁠⁠ [https://instagram.com/heidihinda] Book: https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman [https://www.lemonjellypress.com/shop/p/the-story-of-the-deer-woman] To say up to date with Heidi's book launch events: https://heidihinda.substack.com/ [https://heidihinda.substack.com/] 💌 Thank you for listening! If you enjoyed this episode, please like, subscribe, and review on your favourite podcast platform - it really helps us spread the word. And if you’d like us to guest on podcasts or speak on stages about women entrepreneurs, get in touch: ⁠⁠hello.fullofourselves@gmail.com⁠⁠ [hello.fullofourselves@gmail.com]

S3 ep6: False Independent Woman Syndrome - Why Asking for Help Is So Damn Hard And Why We Need To Do It Anyway

Why is asking for help so hard and what does it cost us when we don’t? In this final episode of season 3 of the Full of Ourselves podcast, hosts Heidi Hinda Chadwick and Anna Campbell tackle one of the biggest hurdles for women in business: asking for help. Anna, a self-confessed “good girl rebel,” opens up about how hard it still feels to ask for support without guilt or fear of being a burden. Heidi dives into the roots of this conditioning - the pressure to do it all, perfectly, and alone and names what so many of us feel but rarely admit: that our hyper-independence is often a mask for fear, pride, and past wounds. Together, they unpack what they call False Independent Woman Syndrome, the burnout that follows, and the loneliness that solo entrepreneurs rarely talk about. You’ll hear powerful truths about the 'curse of the competent woman,' why the internet has made us both more capable and more isolated, and how our refusal to ask can actually block connection and community. They share practical, playful strategies to build your 'asking muscle' including Heidi’s 100 Rejections game. And challenge the belief that you have to do it all to prove your worth. From calling out the shadow side of people-pleasing to reframing asking as a gift, this episode is a rallying cry to ask for the support we actually need to succeed. More info – the podcastFollow us on Instagram: ⁠@fullofourselvespodcast⁠ [https://instagram.com/fullofourselvespodcast] Connect with Anna Campbell * Website: ⁠goodgirlrebellion.com⁠ [https://www.goodgirlrebellion.com/] * Instagram: ⁠@annaccampbell⁠ [https://instagram.com/annaccampbell] * Book: ⁠Good Girl Rebellion: Build the Business, Break the Rules, Be Limitless⁠ [https://www.goodgirlrebellion.com/ggr-book] Connect with Heidi Hinda Chadwick * Website: ⁠heidihindachadwick.com⁠ [https://www.heidihindachadwick.com/] * Instagram: ⁠@heidihinda⁠ [https://instagram.com/heidihinda] 💌 Thank you for listening! If you enjoyed this episode, please like, subscribe, and review on your favourite podcast platform — it really helps us spread the word. And if you’d like us to guest on podcasts or speak on stages about women entrepreneurs, get in touch: ⁠hello.fullofourselves@gmail.com⁠ [hello.fullofourselves@gmail.com]