Grow Your Law Firm

Welcome to episode 303 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Jonathan Hawkins, Founder of Law Firm GC, host of the Founding Partner Podcast, and author of The Law Firm Life Cycle. Jonathan serves as outside general counsel for law firms nationwide, advising on partnerships, succession planning, ethics, operational issues, and other day-to-day legal matters. His book and guidance help law firm owners navigate the lifecycle of their firm, from formation to expansion, mergers, acquisitions, partner transitions, and eventual exit strategies. What you'll learn about in this episode: 1. Law Firm Lifecycle: - Key stages from starting a firm to growth and succession - Common challenges and strategies at each stage 2. Partnership Agreements: - Structuring agreements to prevent disputes - Exit ramps and governance for minority and majority partners 3. Firm Valuation & Sales: - Factors that determine a firm's market value - Insights on selling, cash flow, and maintaining revenue 4. Operational Challenges: - Handling mergers, acquisitions, and team transitions - Managing ethics, notice requirements, and client choice 5. Resources & Mentorship: - How Jonathan supports lawyers through coaching and his podcast - Tools and strategies to navigate law firm growth and legal operations Resources: Website: lawfirmgc.com [http://www.lawfirmgc.com/] LinkedIn: linkedin.com/in/jonathan-hawkins-law-firm-general-counsel/ [https://www.linkedin.com/in/jonathan-hawkins-law-firm-general-counsel/] Facebook: facebook.com/LawFirmGeneralCounsel/ [https://www.facebook.com/LawFirmGeneralCounsel/] Additional Resources: https://www.pilmma.org/aiworkshop [https://www.pilmma.org/aiworkshop] https://www.pilmma.org/the-mastermind-effect [https://www.pilmma.org/the-mastermind-effect] https://www.pilmma.org/resources [https://www.pilmma.org/resources] https://www.pilmma.org/mastermind [https://www.pilmma.org/mastermind] AI for PI Expo: www.pilmma.org/ai-for-pi-expo [https://www.pilmma.org/ai-for-pi-expo]

Welcome to episode 302 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken is joined by Derek Weber of Lead With AI, the founder and AI integration expert helping businesses implement human-centric AI strategies. Derek has spent over two years transforming his 22-year-old marketing company through focused experimentation with AI, developing a proven progression from mindset to technique, tools, and technology. He helps leaders move past fear and frustration to implement AI as a productivity multiplier, enabling teams to handle more clients, complete senior-level work faster, and reduce outsourcing costs. Derek's approach works across industries and requires no prior AI expertise - just an open mind and a ChatGPT or Claude account. What you'll learn about in this episode: 1. AI Mindset and Adoption: - Why starting with mindset is critical before implementing AI tools - Overcoming resistance and fear that keeps teams stuck in the status quo 2. Progression to AI as a Partner: - Stages of AI integration, from basic interaction to assistants and agents - How to delegate repetitive or low-value tasks to AI to free up high-value work 3. Structured Input and Training: - Using contextual prompts and structured outputs to increase AI accuracy - Stacking AI assistants with specialized training for complex task handling 4. Human-Centric AI Implementation: - Focusing AI on amplifying high-value work instead of automating chaos - Creating strategic partners and virtual advisors for problem-solving and decision-making 5. Practical Application and ROI: - Real-world results: increased efficiency, more clients, and reduced outsourcing costs - Applying Derek's methodology in any business, regardless of industry or AI experience Resources: Websites: LeadWithAI.Us/pilmma [http://www.leadwithai.us/pilmma] GBGmarketing.com [http://www.gbgmarketing.com/] Linkedin: linkedin.com/in/derekaweber [http://www.linkedin.com/in/derekaweber] Additional Resources: https://www.pilmma.org/aiworkshop [https://www.pilmma.org/aiworkshop] https://www.pilmma.org/the-mastermind-effect [https://www.pilmma.org/the-mastermind-effect] https://www.pilmma.org/resources [https://www.pilmma.org/resources] https://www.pilmma.org/mastermind [https://www.pilmma.org/mastermind] AI for PI Expo: www.pilmma.org/ai-for-pi-expo [https://www.pilmma.org/ai-for-pi-expo]

Welcome to episode 301 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken is joined by Jeremy Alters of ClaimAngel, the co-founder and CEO of the pioneering legal funding marketplace. Jeremy has built ClaimAngel into a platform that standardizes, democratizes, and centralizes legal funding while connecting law firms with multiple funders. Before launching the company, he was recognized as one of the nation's top plaintiff attorneys, securing over $5.5 billion in settlements and verdicts. Jeremy has also held leadership positions in bar associations, including President of the Miami-Dade County Trial Lawyer Association, and mentors attorneys through his consulting practice with the Berman Law Group. What you'll learn about in this episode: 1. Litigation Funding Marketplace: - How ClaimAngel connects law firms with multiple funders - Advantages of standardized, transparent funding rates 2. Protecting Clients and Ethics: - How attorneys fulfill fiduciary duties using ClaimAngel - Ensuring clients receive needed funds without jeopardizing case outcomes 3. Financial Efficiency and Technology: - Streamlining case funding through ClaimAngel's digital portal - Tracking funding, payoffs, and client access efficiently 4. Funding Rate Structure: - Flat-rate model and capped interest for client protection - Comparison versus typical industry lending and credit card rates 5. Partnerships and Adoption: - How top personal injury firms use ClaimAngel to support clients - Impact of ethical, efficient funding on law firm success and client satisfaction Resources: Website: claimangel.com/lawfirms [https://www.claimangel.com/lawfirms] LinkedIn: linkedin.com/in/jeremy-alters1 [https://www.linkedin.com/in/jeremy-alters1/] Facebook: facebook.com/claimangell [https://www.facebook.com/claimangell] Twitter (X): x.com/claimangel [https://x.com/claimangel__] Additional Resources: https://www.pilmma.org/the-mastermind-effect [https://www.pilmma.org/the-mastermind-effect] https://www.pilmma.org/resources [https://www.pilmma.org/resources] https://www.pilmma.org/mastermind [https://www.pilmma.org/mastermind] AI for PI Expo: www.pilmma.org/ai-for-pi-expo [https://www.pilmma.org/ai-for-pi-expo]

Welcome to episode 300 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken welcomes back Micki Love, a personal injury law firm operations and marketing expert with decades of experience helping attorneys grow and scale their practices. Micki started her career as a runner at Hughes & Coleman, a small personal injury firm in Kentucky, and over 23 years rose to Chief Operating Officer, helping the firm expand to 175 staff across nine offices in three states. She organized M&L Legal Marketing and Management seminars, implemented advanced intake systems, and optimized operational efficiency. After Hughes & Coleman, Micki joined Vista Consulting to help law firms overcome operational challenges. Since 2018, Micki has served as President and Chief Brand Strategist at cj Advertising, leading agency accounts and launching cj Consulting to help hundreds of firms double revenue and profitability. Under her leadership, cj Advertising earned recognition as one of the Inc. 5000's Fastest Growing Companies in 2024. Micki continues to guide law firms toward practical, results-driven strategies for growth while balancing her personal life, including traveling with her adult children. What you'll learn about in this episode: 1. Law Firm Growth and Strategy: - The evolution of personal injury law firm operations over the last three decades - Key strategies for scaling firms and maintaining high operational standards 2. Intake and Client Experience: - Optimizing intake to improve client satisfaction and case outcomes - How AI can assist in intake, case management, and client communication 3. Technology and Efficiency: - Leveraging AI and other tools to streamline workflows and reduce administrative burden - Balancing technology adoption with maintaining high-quality client service 4. Financial Management and Metrics: - Tracking true cost per case versus traditional metrics for smarter decision-making - Using historical data and financial benchmarks to set realistic goals and KPIs Practical Guidance for Law Firms: - How to implement new processes and technology gradually to ensure adoption - Tips for staying competitive in a rapidly evolving legal industry 5. Resources and Next Steps: - How to connect with Micki through cj Advertising for consulting or mentorship - Actionable advice for law firms to start improving intake, operations, and revenue today Resources: Website: www.cjadvertising.com [https://www.cjadvertising.com/]LinkedIn: linkedin.com/company/cj-advertising [https://www.linkedin.com/company/cj-advertising/posts/?feedView=all] Facebook: facebook.com/cjAdvertising [https://www.facebook.com/cjAdvertising/] Instagram: instagram.com/cjadvertising [https://www.instagram.com/cjadvertising/] Additional Resources: https://www.pilmma.org/aiworkshop [https://www.pilmma.org/aiworkshop] https://www.pilmma.org/the-mastermind-effect [https://www.pilmma.org/the-mastermind-effect] https://www.pilmma.org/resources [https://www.pilmma.org/resources] https://www.pilmma.org/mastermind [https://www.pilmma.org/mastermind] AI for PI Expo: www.pilmma.org/ai-for-pi-expo [https://www.pilmma.org/ai-for-pi-expo]

Welcome to episode 299 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken is joined by David Arato of Lexicon Legal Content. David is the founder and CEO of Lexicon Legal Content, established in 2012 to address a critical need: law firms and marketing agencies often struggle to source high-quality, compliant content at scale. A 2009 graduate of St. Louis University School of Law, David combines legal expertise with content strategy to deliver precise, effective results. He currently resides in Breckenridge, Colorado, where he leads Lexicon alongside his wife and business partner, Erin, while enjoying the mountains with their two dogs, Scout and Sadie. What you'll learn about in this episode: 1. AI and Legal Content Creation: - How AI can accelerate content production without sacrificing quality - The importance of human oversight to maintain accuracy and compliance 2. SEO and Google Ranking Strategies: - Techniques for ensuring legal content ranks at the top of search results - How to create content that adds unique value beyond AI-generated outputs 3. Compliance in Legal Marketing: - Avoiding ethical pitfalls when describing services, specialties, or outcomes - Understanding jurisdiction-specific rules and model ethics to prevent violations 4. Optimizing AI Workflows: - Using AI for topic ideation, outlines, and draft creation effectively - How to integrate AI into existing workflows to save time and improve results 5. Scaling Content for Agencies and Firms: - Leveraging expert-driven content to service multiple law firms or marketing agencies - Best practices for producing large volumes of content without compromising quality Resources: Website: lexiconlegalcontent.com [http://www.lexiconlegalcontent.com/] LinkedIn: linkedin.com/in/davidarato [https://www.linkedin.com/in/davidarato] Facebook: facebook.com/lexiconlegalcontent/ [https://www.facebook.com/lexiconlegalcontent/] Twitter (X): x.com/ContentLexicon/status/1904697056024801589 [https://x.com/ContentLexicon/status/1904697056024801589] Additional Resources: https://www.pilmma.org/aiworkshop [https://www.pilmma.org/aiworkshop] https://www.pilmma.org/the-mastermind-effect [https://www.pilmma.org/the-mastermind-effect] https://www.pilmma.org/resources [https://www.pilmma.org/resources] https://www.pilmma.org/mastermind [https://www.pilmma.org/mastermind] AI for PI Expo: www.pilmma.org/ai-for-pi-expo [https://www.pilmma.org/ai-for-pi-expo]