The Indie Coach

What Filmmakers Need to Understand About Television with Kristen Ruhlin

In this episode, I sat down with Kristen Ruhlin, a film and television executive, for a great conversation about the world of TV and the broader entertainment industry. Kristen has been doing an excellent job on TikTok, offering an insider’s perspective on film and television, and I really appreciated the insight, honesty, and experience she brought to this conversation. Kristen Ruhlin | Film/TV Exec (@kristenruhlib) | TikTok [https://www.tiktok.com/@kristenruhlib?lang=en] Give the episode a listen, and let me know in the comments what stood out to you. Also, if you have any questions for Kristen or me, drop them below.

Independent filmmakers, stop treating legal like an afterthought.

You can have a great script, a strong cast, a beautiful pitch deck, and real momentum, but one bad contract, unclear rights issue, or handshake deal can put the entire project at risk. On this episode of The Indie Coach Podcast, I sit down with Jalene Mack, Esq, Entertainment Attorney, to talk about why having an attorney on your team is not just for “big Hollywood.” Jalene Mack | Attorney , Actress, Author, Speaker – JaleneMack.com [https://jalenemack.com/] It’s for protecting your project. It’s for protecting your relationships. It’s for protecting your future. If you’re serious about getting your film made, funded, sold, or distributed, you need to understand where legal support fits into the process. Filmmaking is creative, but it is also business. Treat it that way. Listen to the full conversation and make sure your project is protected before the problems show up. #IndieFilm #Filmmaking #FilmBusiness #EntertainmentLaw #IndieCoach

Your Film Isn't For Everyone

Film Marketing and Understanding Your Audience Most indie filmmakers don’t have a marketing problem - they have an audience clarity problem. In this episode of The Indie Coach Podcast, we talk about why filmmakers need to know who their film is for before they shoot, raise money, or build a distribution plan. Because “my film is for everyone” is not a strategy. We cover why audience clarity affects your title, poster, logline, trailer, investor pitch, and overall marketing plan. Check out Jordon's site here: FlmLnk [https://www.flmlnk.com/] Bottom line: A great film is not enough. You need to know who it’s for, why they care, and how you’re going to reach them.

How can indie filmmakers use AI ethically and still get wins?

AI is not the enemy. But lazy, careless, unethical use of AI absolutely can be. In this new episode of The Indie Coach, I talk with Damion Taylor about how filmmakers can use AI ethically for real wins - not shortcuts, not gimmicks, but practical support for the pain points indie filmmakers face every day. This is also part of a new format for the show. Instead of broad conversations, we are going to hyper-focus on one specific industry pain point and bring a clear perspective to it. This episode’s pain point: How do filmmakers use AI without losing the human element? We talk about where AI can help, where it can hurt, and why the filmmaker still has to lead the process. Curious where you land on this: Is AI a threat to filmmakers, or a tool we need to learn how to use wisely?

Do you have a list of investor?? 'Cause you need one!

You don’t need “one investor.” You need an investor pool.   If you only have a few people to ask, you don’t have a funding strategy - you have hope.   In my free webinar, I’ll show you how to start finding and organizing potential investor candidates the right way.   Email me: INVESTORS and I’ll send you the details. ron@theconceptcompass.com [ron@theconceptcompass.com]