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North of Ordinary

Podcast de C4DI Hull

inglés

Tecnología y ciencia

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Acerca de North of Ordinary

North of Ordinary is the podcast from Hull’s Centre for Digital Innovation (C4DI), celebrating the businesses and people driving the Humber and East Yorkshire forward.Hosted by Tina Swann, the show explores every aspect of business life, from start-ups and scale-ups to established companies navigating change. Each episode uncovers the wins, the failures, and the lessons that define what it takes to run a business today.We speak with founders, entrepreneurs, investors, and leaders about finance, funding, marketing, product design, technology, sales, and strategy. But we also shine a light on the resilience, collaboration, and culture that keep this region moving.Hull and East Yorkshire are anything but ordinary. This is where businesses grow, adapt, and shape the future. We are North of Ordinary. Hosted on Acast. See acast.com/privacy for more information.

Todos los episodios

8 episodios

episode What It Really Takes to Run a Hospitality Business artwork

What It Really Takes to Run a Hospitality Business

What is it really like to run a hospitality business in the UK today? In this episode of North of Ordinary, Anna Lamb, founder of Nibble, Next Door, and The Makery, shares an honest, unfiltered look at the realities of operating in the hospitality industry. From launching a café with limited resources to building a recognised food brand, this conversation explores the true highs and lows of owning a hospitality business. Anna breaks down the real challenges facing the UK hospitality sector, including rising food costs, energy bills, staffing pressures and the long-term impact of COVID on customer behaviour. She explains why being busy doesn’t always mean being profitable, and why many hospitality businesses are under more pressure than ever before. This episode goes beyond the surface to explore leadership in hospitality, team culture, customer experience and what it takes to build loyalty in a competitive food and drink market. It also highlights the resilience required to survive in an industry where margins are tight and expectations are constantly evolving. Whether you run a restaurant, café or food business, or you are thinking about entering the hospitality industry, this episode offers real insight into what it takes to succeed and sustain a business in today’s climate. #HospitalityBusiness #UKHospitality #RestaurantIndustry #CafeOwner #FoodBusinessUK North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire. Send all enquiries about the podcast to: hello@c4di.net The Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, and forward-thinking businesses. For more information, visit: https://www.c4di.co.uk/ This podcast was produced by Audite Podcast Production: https://www.audite.uk/ ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

22 de abr de 2026 - 43 min
episode Behind Humber Business Week artwork

Behind Humber Business Week

What really goes into Humber Business Week? In this episode of North of Ordinary, we sit down with Pat Coyle, Chair of Humber Business Week, to explore how one of the region’s biggest business events is brought to life. From its early beginnings with just a handful of events to a now packed calendar of nearly 50, this is a story of collaboration, community and momentum. We go behind the scenes of the planning, the people and the purpose. This isn’t just a week of events. It’s a platform for businesses across Hull and the Humber to connect, showcase what they do and put the region on the map. Pat shares how the week is built by the business community itself, why it continues to grow each year and what makes it so valuable whether you’re attending, hosting or getting involved for the first time. If you’re a business owner, leader or professional in the Humber region, this episode gives you a clear insight into why Humber Business Week matters and how you can be part of it. Find out more and explore events: https://humberbusinessweek.co.uk/ [https://humberbusinessweek.co.uk/] Subscribe for more conversations with people shaping business, innovation and communities across Hull and the Humber. #HumberBusinessWeek #HullBusiness #HumberRegion #BusinessEventsUK #NetworkingUK #BusinessGrowth #EntrepreneurshipUK #NorthOfOrdinary #Collaboration #Innovation North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire. Send all enquiries about the podcast to: hello@c4di.net The Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, and forward-thinking businesses. For more information, visit: https://www.c4di.co.uk/ This podcast was produced by Audite Podcast Production: https://www.audite.uk/ ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

6 de abr de 2026 - 26 min
episode The Making of a Paramedic with Ray Chapman artwork

The Making of a Paramedic with Ray Chapman

He left school with almost no qualifications and no clear idea what his future would look like. Today, Ray Chapman is a specialist paramedic with more than 25 years of experience on the frontline of emergency medicine. In this episode of North of Ordinary, Ray shares the remarkable journey that took him from a working-class upbringing in Hull to a career saving lives across the region. His path was anything but straightforward. Ray talks openly about leaving school without direction, joining the Army at just 17, serving during the Troubles in Northern Ireland, struggling to find his place after leaving the military and hitting rock bottom after being failed at university on the final hurdle. What followed was years of rebuilding. Working multiple jobs, returning to education later in life and slowly finding his way into the ambulance service, first through patient transport and eventually qualifying as a paramedic. More than two decades later, he is still working on the frontline and mentoring the next generation of emergency responders. Ray has also written a book called “Becoming a Specialist Paramedic”, an honest reflection on his life, his journey into the ambulance service and the realities of working on the frontline of emergency care. The book shares the experiences, challenges and lessons that shaped him both as a paramedic and as a person. You can find the book here: https://amzn.eu/d/03mowxfG [https://amzn.eu/d/03mowxfG] This conversation is a powerful reminder that your starting point does not define your future. Ray’s story shows that success rarely follows a straight line and that sometimes the moments that feel like failure are the very things that push you towards the right path. If you’ve ever wondered whether it’s too late to retrain, change direction or start again, this episode is proof that it isn’t. Subscribe to North of Ordinary for more stories about ordinary people doing extraordinary things across Hull and the Humber region. #paramedic #ambulanceservice #emergencyservices #hull #lifelessons #careerchange #resilience #podcast #northofordinary North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire. Send all enquiries about the podcast to: hello@c4di.net The Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, and forward-thinking businesses. For more information, visit: https://www.c4di.co.uk/ This podcast was produced by Audite Podcast Production: https://www.audite.uk/ ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

12 de mar de 2026 - 42 min
episode Beyond the Pitch: The Real Impact of Tigers Trust artwork

Beyond the Pitch: The Real Impact of Tigers Trust

In this episode of North of Ordinary, we go behind the scenes with the team from Tigers Trust, the official charity associated with Hull City Football Club, to uncover the full scale of the life-changing work they deliver across Hull and East Yorkshire. While football is part of the story, it’s only a small piece. The Tigers Trust team works across education, health, employment, wellbeing and community outreach to build confidence, connection and opportunity for thousands of people every year. We explore how they support young people, adults and families, how businesses can partner with their work, and why sport is just the spark for something much bigger. #HullBusiness #TigersTrust #EastYorkshire #CommunityImpact #CSR #NorthOfOrdinary #HullCity #CharityWork #SocialImpact #EducationAndWellbeing #Hull #TheTigers #Football #SportImpact North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire. Send all enquiries about the podcast to: hello@c4di.net The Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, and forward-thinking businesses. For more information, visit: https://www.c4di.co.uk/ This podcast was produced by Audite Podcast Production: https://www.audite.uk/ ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

8 de ene de 2026 - 38 min
episode Business Networking as a Beginner. artwork

Business Networking as a Beginner.

This week, we sit down with Jade Wildbore, who reflects on her journey from freelance creative to Marketing Director at Mattix Design in Hull, and how the ability to connect with people, both online and offline, helped shape her path. Jade shares honest, practical advice for people who find networking daunting, and reveals what it really takes to build a personal brand that’s true to who you are. From avoiding common LinkedIn mistakes to knowing how to walk into a room full of strangers with confidence, this episode is packed with useful insights for freelancers, creatives, and early-stage business professionals. In the next 20 minutes, we cover: * Learning to network as a freelancer * The link between confidence and connection * Building an authentic personal brand on LinkedIn * Navigating business events as a beginner * What not to do when trying to grow your visibility * Why being yourself is the most powerful strategy Networking and building new connections can feel daunting, but it's a necessity for people building a business. Creatives, entrepreneurs, business leaders, this episode is for you. North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire. Send all enquiries about the podcast to: hello@c4di.net The Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, and forward-thinking businesses. For more information, visit: https://www.c4di.co.uk/ This podcast was produced by Audite Podcast Production: https://www.audite.uk/ ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

4 de nov de 2025 - 20 min
Muy buenos Podcasts , entretenido y con historias educativas y divertidas depende de lo que cada uno busque. Yo lo suelo usar en el trabajo ya que estoy muchas horas y necesito cancelar el ruido de al rededor , Auriculares y a disfrutar ..!!
Muy buenos Podcasts , entretenido y con historias educativas y divertidas depende de lo que cada uno busque. Yo lo suelo usar en el trabajo ya que estoy muchas horas y necesito cancelar el ruido de al rededor , Auriculares y a disfrutar ..!!
Fantástica aplicación. Yo solo uso los podcast. Por un precio módico los tienes variados y cada vez más.
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