She's the brand

100 Episodes and a New Home for Women Who Build

One hundred episodes. Honestly, it feels surreal to say that out loud. What started as a simple desire to have meaningful conversations has grown into a community of women who are building businesses, brands, careers, dreams, and lives they can be proud of. Over the last 100 episodes, we've talked about personal branding, faith, courage, visibility, leadership, creativity, and the often messy journey of becoming. In this special milestone episode, I'm taking a moment to reflect on the lessons I've learned from showing up consistently, the conversations that changed me, the growth I never saw coming, and the incredible women who have made this journey worthwhile. But this episode isn't just about looking back. It's also about looking ahead. Today, I'm sharing the vision behind She's the Brand Academy — a new home for women who are ready to move beyond inspiration and into intentional action. A place where we don't just talk about building remarkable brands and meaningful lives; we actually do the work together. In this episode, I share: ✨ What 100 episodes have taught me about growth, consistency, and courage  ✨ The biggest lessons from building She's the Brand ✨ Why community matters more than ever ✨ The vision behind She's the Brand Academy ✨ What's next for this podcast and the women we're becoming Whether you've been listening since the beginning or you've just found your way here, thank you for being part of this journey. Here's to 100 episodes, countless lessons, and a beautiful next chapter. Welcome home. 🤍 She's the Brand Academy is for women who are ready to build themselves and their brands with clarity, courage, and community. Because we're not just dreaming anymore. Join She's the Brand Academy - https://shesthebrandacademy.com/  Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin h... [https://www.linkedin.com/in/paula-pwul-89b5941aa/]

99 - Living a creative life with Pia Leichter

Pia Leichter is a creative partner, published author, certified coach, and entrepreneur. Her path has been anything but ordinary: a recovering nomad, she’s reported as a journalist in Sri Lanka, graduated summa cum laude from NYU, and worked as an award-winning creative director for some of the biggest brands in the world. Now, as the founder of Kollektiv Studio, she’s uniquely positioned to co-create wild visions and ventures. Get a copy of her book: On Amazon: https://www.amazon.com/Welcome-Creative-Club-Biggest-Project/dp/B0DPJ8L4NM/ref=sr_1_1 [https://www.amazon.com/Welcome-Creative-Club-Biggest-Project/dp/B0DPJ8L4NM/ref=sr_1_1] * Connect with Pia on social:  * https://www.linkedin.com/in/pialeichter/ [https://calendly.com/url?q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fpialeichter%2F&user_uuid=6a799cad-425c-4118-8859-1c487ca514a1&stage=1&hmac=183cfc5d01378e8e3b4497f77e0d566f27796e48cda9baff7a8cae3b8b39a183] * https://www.instagram.com/pia.leichter/ [https://calendly.com/url?q=https%3A%2F%2Fwww.instagram.com%2Fpia.leichter%2F&user_uuid=6a799cad-425c-4118-8859-1c487ca514a1&stage=1&hmac=cf035ba5d25a74057b8deaca432ef602df59224fb22bd3d8320eafdfe47a1d55] * https://substack.com/@pialeichter [https://t.co/hEgO5KbU7V]    * More about her work: https://kollektiv.studio/ [https://kollektiv.studio/] Join She's the Brand Academy - https://shesthebrandacademy.com/  Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin h... [https://www.linkedin.com/in/paula-pwul-89b5941aa/]

98 - Nobody can hire you, book you, or buy from you if they don't know you exist

Right now, someone is looking for exactly what you do. They're on Instagram. They're asking around. They're searching. And your name is not coming up. Not because you're not qualified. Not because you don't have what they need. But because you are not visible enough to be found.  In this episode, we talk about the real cost of staying invisible - not in followers, but in opportunities. We get into why smart, capable women keep themselves hidden, what it actually means to show up (it's not what you think), and three places you can start building your visibility this week. This episode is personal for me, and I think it will be for you too. Join She's the Brand Academy - https://shesthebrandacademy.com/  Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin h... [https://www.linkedin.com/in/paula-pwul-89b5941aa/]

97 - What happens when you stop letting fear make your decisions

The business you didn't start. The pitch you didn't send. The post you drafted and deleted. The course you have been building in your head for two years. What if every single one of those things stalled in the same place - not because you weren't ready, but because fear got to make the decision before you did?  In this episode, we get into the Big Yes. Not as a motivational concept, but as a real, practical decision you can make today and in the future. We talk about the three fears that quietly keep women from building their personal brands, why the yes always comes before the readiness, and what it actually looks like to move forward when fear is still in the room. This one is personal. And I think it's going to hit home. Join She's the Brand Academy - https://shesthebrandacademy.com/  Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin h... [https://www.linkedin.com/in/paula-pwul-89b5941aa/]

96 - Invisible brilliance: why the thing you take for granted is your biggest asset

There is something you do so naturally, so effortlessly, that you have stopped seeing it as valuable. You explain it away. You give it away for free. You assume everyone can do what you do. They cannot.  In this episode, we talk about invisible brilliance - the expertise you carry that other people are actively searching for, willing to pay for, and praying someone like you will finally put into the world. We walk through why we dismiss the skills that come most easily to us, the three signs your skill is worth packaging, and a simple audit you can do today to figure out exactly where your brilliance lives.  If you have been waiting to feel "ready enough" or "qualified enough" to put yourself out there, this episode is for you. Join She's the Brand Academy - https://shesthebrandacademy.com/  Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin h... [https://www.linkedin.com/in/paula-pwul-89b5941aa/]