Building the Future of Plant-Based Entrepreneurship w. Noah Hyams
Are you building a mission-driven business but struggling to find the right community and resources? Wondering how to balance ethical values with profitability in today's challenging market? This episode reveals how one entrepreneur built the largest plant-based business ecosystem in the world—supporting thousands of founders while staying true to his vision.
Ilona sits down with Noah Hyams, founder of vegpreneur, a community of over 11,000 plant-based businesses spanning food, fashion, beauty, wellness, ag-tech, and beyond. What started as a vision to support ethical entrepreneurs has evolved into a comprehensive ecosystem with in-person chapters, investor networks, accelerator programs, and over $20 million in business generated through authentic relationships.
This conversation goes beyond typical startup advice. Noah shares the real story of building infrastructure for conscious entrepreneurs, why he turns down members who only want business referrals, and how he manages multiple ventures including his recent acquisition of Vegan Cuts, a subscription box company founded in 2011. You'll hear about the challenges facing plant-based businesses today, why "vegan" has become a complicated label, and how entrepreneurs can navigate the tension between values and profitability.
You'll learn practical strategies for positioning plant-based products, why understanding your customer matters more than copying competitors, and how to build a sustainable business without compromising your ethics. Noah also reveals the current state of plant-based entrepreneurship across sectors, what investors are actually looking for, and why the single best piece of business advice is simply: start.
Whether you're launching a vegan brand, building a mission-driven company, or seeking authentic professional community, this episode provides the framework for creating businesses that honor people, planet, and profit—where ethical choices lead to lasting impact.
Timestamps:
00:00 Introduction to the Podcast and Guest
02:23 Noah Hyam’s Journey to Vegan Entrepreneurship
05:05 Building the Vegpreneur Community
07:19 Challenges and Opportunities in Vegan Business
15:36 Success Stories and Impact
18:24 Future Trends in Plant-Based Entrepreneurship
23:28 Beyond Food: Vegan Products in Other Sectors
25:54 Innovative Plant-Based Products
26:16 Opportunities in the Sustainable Space
27:38 Common Mistakes in Plant-Based Businesses
30:29 The Importance of Brand Storytelling
32:14 Investor Insights for Vegan Brands
41:50 Balancing Mission and Profitability
45:19 Final Thoughts and Advice for Entrepreneurs
Follow Ilona and Noah:
Connect with Ilona:
* LinkedIn: https://www.linkedin.com/in/ilona-anderson-1850879/ [https://www.linkedin.com/in/ilona-anderson-1850879/]
* Website: https://carpediemlawfirm.com/ [https://carpediemlawfirm.com/]
Connect with Noah:
* LinkedIn: https://www.linkedin.com/in/noahhyams [https://www.linkedin.com/in/noahhyams]
* Website: https://www.noahhyams.com/ [https://www.noahhyams.com/]
Vegpreneur: https://www.vegpreneur.org/ [https://www.vegpreneur.org/]
Earth Pass: https://myearthpass.com [https://myearthpass.com]
Vegan Cuts: https://vegancuts.com [https://vegancuts.com]