What Consumers Want

Where Engagement Fits In the Experience Equation

24 min · 10. jan. 2023
episode Where Engagement Fits In the Experience Equation cover

Beskrivelse

Disruptors see engagement as a leading indicator to revenue. So why does it feel so hard to execute sometimes? Join host Stephanie Douglass as she dives deep on engagement strategies.  1. We go out to the public and ask them what they think about when they hear the term "brand engagement" 2. MDRG’s Maggie Conley goes Outside the Echo Chamber to discuss how health systems can push the envelope and differentiate themselves 3. Marshall Schoenthal and Jason Hamrick from Phase2 give their take on engagement in digital channels This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com [http://ShiftForwardHealth.com]. One subscription, all the podcasts you need, all for free. See omnystudio.com/listener [https://omnystudio.com/listener] for privacy information.

Kommentarer

0

Vær den første til å kommentere

Registrer deg nå og bli medlem av What Consumers Want sitt community!

Prøv gratis

Prøv gratis i 14 dager

99 kr / Måned etter prøveperioden. · Avslutt når som helst.

  • Eksklusive podkaster
  • 20 timer lydbøker i måneden
  • Gratis podkaster

Alle episoder

6 Episoder

episode Providing Consumers With Better Mental Wellness Solutions cover

Providing Consumers With Better Mental Wellness Solutions

The MDRG team explores mental health and its increasingly important role to consumers. Sondra Brown speaks with Chris Hemphill, Sr. Director, Commercial Intelligence at Woebot, as they dig into the role of empathy in providing consumers with better mental health solutions and experiences.  Outside the Echo Chamber explores mental health as a critical issue that affects millions and challenges the traditional healthcare system.  And of course, we hear from our consumers. This month, we asked consumers, "Where do you go for support during tough times?"  For more on mental wellness in healthcare, download MDRG’s four-part series, The Business Case for Empathy. [https://info.mdrginc.com/landing-page-case-for-empathy] This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com [http://ShiftForwardHealth.com]. One subscription, all the podcasts you need, all for free. See omnystudio.com/listener [https://omnystudio.com/listener] for privacy information.

12. juli 202333 min
episode Consumers Want Inclusive Healthcare cover

Consumers Want Inclusive Healthcare

Consumers want equitable healthcare, and in this episode, we explore the visionary leaders and grassroots start-ups leading the change: * Hear from Karen Ashley of Providence [https://www.providence.org/] about their strategic plan for Diversity, Equity, and Inclusion * Learn about healthcare startups advocating for better outcomes for all * Gain insights from consumers on what makes them feel heard in their healthcare experiences For more on DE&I in healthcare, download MDRG’s four-part series, The Business Case for Empathy. [https://info.mdrginc.com/landing-page-case-for-empathy] This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com [http://ShiftForwardHealth.com]. One subscription, all the podcasts you need, all for free. See omnystudio.com/listener [https://omnystudio.com/listener] for privacy information.

30. mai 202331 min
episode Eyes On the Future cover

Eyes On the Future

Consumers are looking for wellness solutions that are accessible and simple. They are ditching complex systems of treatment in favor of easy tools for prevention. What’s more, they expect these health tools to fits seamlessly into their day and are delighted when they exist outside of traditional healthcare facilities. So, imagine taking a preventive diagnostic test at a laundromat while waiting for your clothes to dry ... that reality is not too far away.  Resources: * The Business Case for Empathy white paper [https://info.mdrginc.com/landing-page-case-for-empathy] * Emilia Morano-Williams [https://stylus.com/team/emilia-morano-williams] This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com [http://ShiftForwardHealth.com]. One subscription, all the podcasts you need, all for free. See omnystudio.com/listener [https://omnystudio.com/listener] for privacy information.

9. mai 202331 min
episode How Different is Marketing in Healthcare Anyway? cover

How Different is Marketing in Healthcare Anyway?

Join host Stephanie Douglass as she speaks with former CMO of Bed Bath & Beyond and current CMO at Atlantic Health System, Eric Steinberger. We also hear from consumers on what empathy means to them as we gear up to launch MDRG's 4-part empathy series: Elevate Your Brand with Empathy. [https://info.mdrginc.com/landing-page-case-for-empathy] This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com [http://ShiftForwardHealth.com]. One subscription, all the podcasts you need, all for free. See omnystudio.com/listener [https://omnystudio.com/listener] for privacy information.

7. mars 202329 min
episode Where Engagement Fits In the Experience Equation cover

Where Engagement Fits In the Experience Equation

Disruptors see engagement as a leading indicator to revenue. So why does it feel so hard to execute sometimes? Join host Stephanie Douglass as she dives deep on engagement strategies.  1. We go out to the public and ask them what they think about when they hear the term "brand engagement" 2. MDRG’s Maggie Conley goes Outside the Echo Chamber to discuss how health systems can push the envelope and differentiate themselves 3. Marshall Schoenthal and Jason Hamrick from Phase2 give their take on engagement in digital channels This show is produced by Shift Forward Health, the channel for change makers. Subscribe to Shift Forward Health on your favorite podcast app, and you’ll be subscribed to our entire library of shows. See our full lineup at ShiftForwardHealth.com [http://ShiftForwardHealth.com]. One subscription, all the podcasts you need, all for free. See omnystudio.com/listener [https://omnystudio.com/listener] for privacy information.

10. jan. 202324 min