Confessions of a Creative Leader
How I ran my favorite market differentiation exercise in half the time (AI did the heavy lifting)
Beschreibung
This week I switched things up a little. Instead of my usual audio-only format, I recorded a Loom video so I could actually show you what I’ve been doing. In this episode, you’ll learn: * What the Differentiators activity is and why it’s one of the most valuable — and time-consuming — exercises in a Foundation Sprint * The “AI in the seams” move: how to use natural white space in your agenda (silent exercises, breaks) to run AI tasks in parallel without disrupting the group * The two-prompt approach I used to convert workshop outputs into fully built differentiation matrices — done during a lunch break * A fictionalized higher education example (what’s been on my mind lately with all the higher ed leaders I’ve been talking to) that shows how this works even if you’re not in product And if you’re not a facilitator — this one’s still for you. If you lead a team and you’re trying to reimagine, reposition, or differentiate a product, program, or service, the underlying approach translates directly. Want to go deeper? If you’re new to the Foundation Sprint, I wrote about it when Click by Jake Knapp [https://substack.com/profile/12115955-jake-knapp] and John Zeratsky [https://substack.com/profile/16984148-john-zeratsky] first came out — including how I ran one before the book even launched. Worth a read before diving into the episode. You can also learn more about the book itself here - The Click Book! [https://www.character.vc/click] Get the prompts + resources I’m sharing the prompts I used, along with an example of the workshop board output, in a Google Drive folder. Request access and I’ll grant it within 24 hours. 🔗 Differentiators Examples & Prompts [https://drive.google.com/drive/folders/1ZsFcsVHh6GAk2V6ehDUZXshlJ7SU3KNu?usp=sharing] And one more thing If the reason you haven’t experimented with any of this yet is that you genuinely cannot find the time, I built something for exactly that. Deep Work Days is a short micro-course about how to restructure your energy and calendar so focus time actually exists in your week. Not hustle culture stuff. Just a smarter way to protect your most strategic hours. → Get Deep Work Days [https://mk.themeetingkitchen.com/offers/iWEDaA63/checkout] Get full access to Confessions of a Creative Leader at creativeleaderconfessions.substack.com/subscribe [https://creativeleaderconfessions.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_4]
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