The STR Growth Show
Lynell Gordon joins the STR Growth Show to share her journey through vacation rentals and proptech, from founding and exiting a SaaS company to going deep on property management software and operations. We get into why the "one software does everything" dream is a myth across different STR markets, how short-term rental operators should actually be thinking about AI, and where automation wins versus where hospitality still demands a human touch. Lynell also drops sharp takes on trust accounting, fintech risk, OTA dependency, direct booking strategy, and what every STR operator needs to understand about EBITDA and add-backs before even thinking about selling. If you run a short-term rental business, cohosting company, or vacation rental management firm, this one will sharpen how you think about tech, operations, and building something worth owning long-term. Connect with me.... YouTube Channel: https://www.youtube.com/@patrykswietek Instagram: https://www.instagram.com/patryk_swietek/ Facebook Group: https://www.facebook.com/groups/strnation/ Connect with Lynell Gordon: LinkedIn: https://www.linkedin.com/in/lynelleaddy/ The Vacation Rental Show: https://www.linkedin.com/company/the-vacation-rental-show/
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