The Breaking and Entering Show

The Breaking and Entering Show

The biggest Creator Economy deal EVER, Geico Gecko is Doing Podcasts Now, 360i is BACK

1 h 34 min · 10. Juni 2026
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Episode The biggest Creator Economy deal EVER, Geico Gecko is Doing Podcasts Now, 360i is BACK Cover

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Breaking & Entering | Live Show — Wednesday, June 10 Presented by Rothmans [https://www.rothmansny.com/?srsltid=AfmBOoqEGfs7eETpqHTcIE8BIVnJlwiwoAuqKbdaM-8x0N687SxOLmgh&utm_source=60secondadnewsletter.beehiiv.com&utm_medium=newsletter&utm_campaign=the-biggest-creator-economy-deal-ever-geico-gecko-is-doing-podcasts-now-360i-is-back&_bhlid=dd697021ad46f9adb2e6a59ff963d5c8abbefc0d] Today's show featured two of the biggest stories in advertising right now: Accenture Song's acquisition of Whalar, with both CEOs on live, and the return of 360i, relaunching as an AI-native, social-first agency under dentsu. We're also joined by Havas on its new record label VOLYUM, and DICK'S Sporting Goods and BOLDED on their largest-ever World Cup campaign. The Two-Minute Drill covers: HEINZ x Heineken, the Geico Gecko's podcast debut, Burger King France becoming Pizza King, Miller Lite's Fix Pack, and LinkedIn's new Creator Marketplace. Plus, the green screen segment got even wilder with Geno playing Coinbase’s new video game while Jack breaks it down. Check out today’s episode at the link above, and tune in tomorrow at 11 AM ET on Linkedin, X, or YouTube!

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57 Folgen

Episode Charli XCX posts a marketing take, a new Pink Drink war commences, and the Head of Social at DoorDash joins to talk about Zlatan Cover

Charli XCX posts a marketing take, a new Pink Drink war commences, and the Head of Social at DoorDash joins to talk about Zlatan

BREAKING AND ENTERING LIVE SHOW | JULY 14Today's Top Story: Charli XCX, Marketing Linkedinfluencer and Emmy Outstanding Commercial Nominations2 Min Drill: * Shinola Watches Are Back * Tombras Wins Starkist * Rachel Karten Gets Plagiarized * Pink Drink Wars * New FB Marketplace Ad * Craig Elimeliah, CCO Code & Theory * Toby Allen, CCO of Anomaly * Sinan Dagli, ECD of BSSP * Tracey Faux Pattani, CEO of BSSP * Zaria Parvez, Head of Social at DoorDash Guests:LIVE AT 11 AM ETMore from Breaking and Entering Media:💼 Follow on LinkedIn⁠   / ⁠   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkNLdkIzUFNseHdsSDRHXzdfd3JKWUhabHdCd3xBQ3Jtc0tsWGVXc0N6dDJlR2lWMnBPR1U4Z1ZTNzRxdnRRSEhwc3JHZjNiQWF5b044NENMdERuaE9uS3dhWkJMWW5vWGd0Q2lxd1BHYThqQTBqRzBpbWtzUElxWHFBS1RkRk1wbUN5aUtxRW9BU0ZKalE4SVFCbw&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbreaking-entering-podcast%2F%E2%81%A0&v=Oxkdppm6nao]📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbDZrOHhCemtaNkIxdTBVOEw4Wjl3WjczcWZGZ3xBQ3Jtc0ttbXBsSW1sWVZXaUkzTUFUMWRxejdLMjJYNnpCLVFrbnVHY1JuYjktSVczMUpYd1dyemQ2Tm94VmNUenV0NEY1bmlYUGtTTmFtN0lmQi1VMURqMVpITC00QTVyQndIZ3dQakM1S3h2VE9pbXByMWJmQQ&q=https%3A%2F%2Fwww.breaking-entering.com%2Fblog%E2%81%A0&v=Oxkdppm6nao]💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbEZuU19ueVN3VnViNWM2UHpzTk9ScmVxeHhxZ3xBQ3Jtc0trWUczOEdKNHBVVTk0ZmNKSWppck9oTWg5dnFlZlBUR0JhNHZvSU1ZdUtGRjVDYU43dzZhakpTRkxqNTU4cG00RVBILXpUREs2UkItTGJpaW4zcTlyalF5bjRVeVlJYlVFUHVlT1FyS05haGlaR2JTSQ&q=https%3A%2F%2Fgroupme.com%2Fjoin_group%2F102437585%2Fxg5Z5tei%E2%81%A0&v=Oxkdppm6nao]✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substa... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbDdPQTd5dERYVkN6Rk4tRmNITExVSlpfS0k0QXxBQ3Jtc0trcnAzQVFfR3R2Um1YU0hhaTB5OU5Id2F2NTU4a1NITWtKUk12MC02LThQSHBzRUlpSFYyWmFQNW1sSmlySmd6ZGt6S2w0dkZMemVvUEZZcW1nRDVFSXNaOG5HQng4MWpzSW9WUndvZTBQZEROTVRhNA&q=https%3A%2F%2Fbreakingandenteringadv.substack.com%2F%E2%81%A0&v=Oxkdppm6nao]📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.c... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGtYUWhwbFRRX0gxOGxWUHFfTlNwZ1NibU8xQXxBQ3Jtc0tsZ0lwanFaUlRYTjZFN2FrUXpIaENSc1FKY3lLUkVaMEhxU3p6cUFRMVdvQkNOenlITElqS2JMSGRqUmpSYlRSb3JraVFiZjZRQkdHOHc3QWJfMmptUllaenphd3BGRmczZDB1c2UtUE1ZcUo1anh3TQ&q=https%3A%2F%2Fbreakingandentering.beehiiv.com%2F%E2%81%A0&v=Oxkdppm6nao]🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa2E0UF9fSmJ4aXZuQkxDQkVQbGs0OGM2ZGlnUXxBQ3Jtc0ttNmZPZDNxMWt5aTFITlpDQ1BuNnJlRkJEb3FnZGVNU25kcTgyUXFTRkxLbk5qNVZOcWdfNXM0RGpWYkxYVUEyakZHZWp2UkVWN3lnRjJ1MWJiSFlQWkowUmU4ZUN2Y2xCWE10ZkVpbjZKUTBIallVUQ&q=https%3A%2F%2Fwww.crowbarawards.com%2F%E2%81%A0&v=Oxkdppm6nao]🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠m

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