Cover image of show Direct Sales Done Right

Direct Sales Done Right

Podcast by Katy Ursta

English

Technology & science

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About Direct Sales Done Right

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way.With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy.Each week, you’ll walk away with relatable stories, real-life strategies, and the kind of honest advice you’d expect from a mentor who’s been exactly where you are — who’s made mistakes, learned the hard way, and figured out how to rise after a setback.

All episodes

383 episodes

episode Episode 379: Brand Built to Last - Part 2/3: Is AI Quietly Killing Your Personal Brand? artwork

Episode 379: Brand Built to Last - Part 2/3: Is AI Quietly Killing Your Personal Brand?

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores how personal authenticity, evolving identity, and mindful use of AI are crucial for building a lasting personal brand. She emphasizes the importance of staying true to oneself amidst rapid technological changes and content trends. 💡 Episode Highlights & Time Stamps: 0:44 Building a Lasting Brand: The Foundation 2:10 The Importance of Authenticity and Connection in Content Creation 6:39 Navigating the Impact of AI on Personal Branding 9:08 Reclaiming Your Voice in a Digital World 11:24 Embracing Evolution in Your Brand Identity 14:28 Radical Honesty and Authentic Messaging 📌 Resources & Links Mentioned: * Katy’s Substack: https://substack.com/@katywritescontent [https://substack.com/@katywritescontent]  👥 Connect with Katy: * Facebook: https://www.facebook.com/onefitfighter [https://www.facebook.com/onefitfighter]   * Instagram: @katywritescontent [https://www.instagram.com/katywritescontent] * Website: www.katyursta.com [http://www.katyursta.com] * Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise [https://services.katyursta.com/rerise] 📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

21 May 2026 - 19 min
episode Episode 378: Brand Built to Last - Part 1/3: The Truth About Visibility, Burnout & Building Online artwork

Episode 378: Brand Built to Last - Part 1/3: The Truth About Visibility, Burnout & Building Online

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses building a lasting personal brand, the impact of social media on mental health, and strategies for authentic engagement. She shares personal insights from her recent health diagnosis and emphasizes self-awareness, relationship-building, and intentional content creation. 💡 Episode Highlights & Time Stamps: 0:44 Introduction to Brand Build to Last 2:49 The Impact of Social Media on Branding 5:55 Self-Reflection and Purpose in Branding 8:43 Building a Community vs an Audience 12:32 The Importance of Personal Branding 16:27 Visibility vs Authenticity 17:51 Conclusion and What to Expect in Parts 2 and 3 of This Podcast Series 📌 Resources & Links Mentioned: * "Why the Pressure to 'Show Up Online' Is Breaking Ambitions People" Article: https://substack.com/inbox/post/181673276 [https://substack.com/inbox/post/181673276]  * “The Trust Recession Is Changing Direct Sales (And Most Leaders Haven’t Caught On Yet)” Article: https://substack.com/home/post/p-195906984 [https://substack.com/home/post/p-195906984]   👥 Connect with Katy: * Substack: https://substack.com/@katywritescontent [https://substack.com/@katywritescontent]  * Facebook: https://www.facebook.com/onefitfighter [https://www.facebook.com/onefitfighter]   * Instagram: @katywritescontent [https://www.instagram.com/katywritescontent] * Website: www.katyursta.com [http://www.katyursta.com] * Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise [https://services.katyursta.com/rerise] 📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

14 May 2026 - 22 min
episode Episode 377: A Life Update and Lessons That Can't Be Unlearned artwork

Episode 377: A Life Update and Lessons That Can't Be Unlearned

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares a personal life update, reflecting on her health journey, leadership, and redefining success amidst recent challenges. She emphasizes the importance of health, intentional living, and trusting the process in both personal and professional growth. 💡 Episode Highlights & Time Stamps: 0:44 Life Updates and Reflections 7:28 Health Challenges and Discoveries 17:54 Redefining Success and Work-Life Balance 23:10 Embracing Change and Faith 📌 Resources & Links Mentioned: * DSDR Podcast Episode 366 - Redefining Direct Sales Right in a Trust Recession The Future of Network Marketing with Amber Olson Rourke of Neora: https://podcasts.apple.com/us/podcast/episode-366-redefining-direct-sales-right-in-a/id1658099171?i=1000750434053 [https://podcasts.apple.com/us/podcast/episode-366-redefining-direct-sales-right-in-a/id1658099171?i=1000750434053] * Katy’s Substack: https://substack.com/@katywritescontent [https://substack.com/@katywritescontent]  * Katy’s Facebook: https://www.facebook.com/onefitfighter [https://www.facebook.com/onefitfighter]  👥 Connect with Katy: * Instagram: @katywritescontent [https://www.instagram.com/katywritescontent]  * Website: www.katyursta.com [http://www.katyursta.com] * Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise [https://services.katyursta.com/rerise] 📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

7 May 2026 - 25 min
episode Episode 376: Why Your Business Feels Hard Right Now (And What to Fix First) artwork

Episode 376: Why Your Business Feels Hard Right Now (And What to Fix First)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares practical insights on optimizing your direct sales business by focusing on energy, time management, delegation, and belief. Learn how to identify what's truly moving the needle forward and how to create more joy and energy in your entrepreneurial journey. 💡 Episode Highlights & Time Stamps: 1:55 Private Mentorship Announcement 5:01 Identifying Time and Energy ROI 8:11  Delegation and Its Importance 11:42 Energy and Belief in Business 15:12 Self-Reflection and Moving the Needle Forward 📌 Resources & Links Mentioned: * Interested in Private Mentorship? Fill out the Inquiry Form Here: https://boards.com/a/NkqW1.9etKLQ [https://boards.com/a/NkqW1.9etKLQ]   * Katy’s Substack: https://substack.com/@katywritescontent [https://substack.com/@katywritescontent]  👥 Connect with Katy: * Instagram: @katywritescontent [https://www.instagram.com/katywritescontent]  * Website: www.katyursta.com [http://www.katyursta.com] * Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise [https://services.katyursta.com/rerise] 📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

30 Apr 2026 - 22 min
episode Episode 375: My Biggest Regrets Starting Over in Direct Sales (And What I’d Do Differently) artwork

Episode 375: My Biggest Regrets Starting Over in Direct Sales (And What I’d Do Differently)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares her personal journey and lessons learned from her second experience in direct sales, emphasizing the importance of follow-up, strategic focus, health, and authentic leadership amidst industry shifts. 💡 Episode Highlights & Time Stamps: 0:44 Navigating Changes in Direct Sales 5:14 Lessons Learned from Mistakes 14:07 Health and Wellness in Direct Sales 📌 Resources & Links Mentioned: * Interested in Private Mentorship? Book a Discovery Call with Katy here: https://calendly.com/katyursta-info/30min [https://calendly.com/katyursta-info/30min]  👥 Connect with Katy: * Instagram: @katywritescontent [https://www.instagram.com/katywritescontent]  * Substack: @katywritescontent [https://substack.com/@katywritescontent?utm_campaign=profile&utm_medium=profile-page] * Website: www.katyursta.com [http://www.katyursta.com] * Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise [https://services.katyursta.com/rerise] 📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

23 Apr 2026 - 25 min
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