The Planet Earth Guide to Investing in Cryptocurrency with Sir John Hargave
In this episode of Soft and Savage, John Hargrave—CEO of Media Shower and author of The Intelligent Crypto Investor—cuts through the confusion of crypto by reframing it in familiar terms: blockchains as shared spreadsheets, cryptos as companies, and tokens as stocks. Drawing on his own journey from early Bitcoin gains to devastating losses and recovery, Hargrave emphasizes disciplined, long-term investing over hype, advocating for diversification, dollar-cost averaging, and a maximum 10% allocation to crypto. He challenges conventional thinking by arguing that crypto is not just an asset class but a foundational technology poised to replace the global financial system, while also making a provocative case for a future global digital currency. Throughout, the conversation balances skepticism and clarity, transforming crypto from an intimidating abstraction into a practical, investable framework.
Show Notes
Guest
* Sir John Hargrave – CEO, Media Shower
Books & Publications
* The Intelligent Crypto Investor [https://www.amazon.com/Intelligent-Crypto-Investor-John-Hargrave/dp/1394366426]
* Blockchain for Everyone [https://www.amazon.com/Blockchain-Everyone-Learned-Secrets-Millionaire/dp/1982113545/ref=sr_1_1?crid=B1DQ7C57N7WK&dib=eyJ2IjoiMSJ9.Fs9Gcoj0xqJvwrjdc3IJDBXX9xMjxGxsl3XMLhHB5mgOgUKv7cZZj6TO1mo4URMGzQyOjK7dBZ0S4JnjfV08uNvNAbK9SGnmj8Ppxj540HmgMNM2teE2k6fUI6adhs8f2vYeLj36pBbiS2gKTuz94VK52E6D4q5s7fNRxNstey0jlZtKcARSwiUGVnAFybece-_dTOQue9RbJ58xhzQXi1YFcLb3BVmLvjX8e-Z4Kkw.Sul6T6QMUkqciFe9oz5Cn8Vc8IJTBuspiZ9rTrFAJ0Y&dib_tag=se&keywords=blockchain+for+everyone&qid=1774537849&s=books&sprefix=blockchain+for+everyone%2Cstripbooks%2C104&sr=1-1]
* The Intelligent Crypto Investor newsletter
Company & Platforms
* Media Shower [http://www.mediashower.com/]
Social Profiles
* LinkedIn: John Hargrave
* X (Twitter): @sirjohnhargrave
Key Concepts Covered
* Crypto as companies; tokens as stocks
* Blockchain explained as a “shared spreadsheet”
* Bitcoin as a volatile tech asset—not currency or gold
* Stablecoins as a bridge between traditional finance and crypto
* Long-term investing strategy (≤10% allocation, steady investing)
* The case for a future global digital currency
Notable Mentions
* Coinbase [http://coinbase/] (retail investing platform)
* Circle Internet Financial [https://www.circle.com/?utm_term=circle%20internet%20financial%20llc&utm_campaign=ENV+-+G+-+Search+-+Brand+-+Circle+Brand+-+BM&utm_source=adwords&utm_medium=ppc&hsa_acc=2894751369&hsa_cam=21275683630&hsa_grp=161485174945&hsa_ad=698997839918&hsa_src=g&hsa_tgt=kwd-1891891833017&hsa_kw=circle%20internet%20financial%20llc&hsa_mt=b&hsa_net=adwords&hsa_ver=3&gad_source=1&gad_campaignid=21275683630&gbraid=0AAAAADnA_PLnXpiS7LPyCgtvf3ds9FoIa&gclid=CjwKCAjwspPOBhB9EiwATFbi5N_OCVfXJt6G5rmOOWM7SyCP3y2C3YQrxNyR7QqbaO1_A_zAMlcdMxoC480QAvD_BwE] (US stablecoin issuer)
This content is for informational and educational purposes only and does not constitute financial, investment, or legal advice. We are not financial advisors. Always do your own research and consult with a qualified professional before making any financial decisions.