The Digital Commerce Daily — July 12, 2026

The Digital Commerce Daily — July 13, 2026

The Digital Commerce Daily — July 13, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Conagra Brands appointing WPP's Barrows as its dedicated commerce marketing agency signals that major CPG players are treating commerce as a distinct discipline requiring specialist infrastructure. • New research shows advertisers are comfortable using AI in social and retail media but are pumping the brakes on AI for influencer and CTV — revealing a confidence gap that directly shapes where ecommerce budgets flow. • A $100 million investment thesis built entirely around founder-led creator agencies is a direct bet that the creator economy's next phase is consolidation — and that social commerce will be the primary revenue engine justifying those valuations. Hosted by Marco and Klara.

The Digital Commerce Daily — July 12, 2026

The Digital Commerce Daily — July 12, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Vinted is co-founding a cross-sector European Media Marketplace, signalling that resale platforms are now serious players in the continent's ad tech infrastructure. • Chewy's $3.36 billion quarter shows how a pure-play ecommerce retailer is deploying AI not as a marketing buzzword but as a lever for operational margin and customer retention. • Meta is now requiring more granular disclosure on AI-generated ad creative, a policy shift that directly affects ecommerce brands running Advantage+ and AI-automated campaigns at scale. Hosted by Marco and Klara.

The Digital Commerce Daily — July 11, 2026

The Digital Commerce Daily — July 11, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Levi's Q2 results show a 19% ecommerce jump, making it one of the clearest live data points this week that legacy apparel brands can win by doubling down on DTC. • Shopify's EMEA MD reframes agentic commerce not as a threat to physical retail but as the connective tissue between online and in-store — a meaningful strategic signal from the platform powering much of European ecommerce. • A fintech-marketplace partnership in France is quietly solving one of the biggest friction points for third-party sellers — cash flow — and it signals that European marketplaces are competing on financial services, not just traffic. Hosted by Marco and Klara.

The Digital Commerce Daily — July 10, 2026

The Digital Commerce Daily — July 10, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Marks & Spencer is using Amazon as an international expansion vehicle, and the Netherlands move signals a replicable cross-border playbook for European retailers. • Outdoor DTC brand Cotopaxi is deliberately adding marketplace channels on top of its direct business — a sign that the 'DTC-only' era is definitively over even for values-led brands. • Google's August 17 Smart Bidding changes to Target CPA and Target ROAS will directly affect how ecommerce advertisers manage budget-limited campaigns — and the clarification itself suggests advertisers pushed back hard. Hosted by Marco and Klara.

The Digital Commerce Daily — July 09, 2026

The Digital Commerce Daily — July 09, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Adobe Advertising is launching a custom algorithms product that lets performance marketers move beyond black-box bidding — a direct challenge to Google and The Trade Desk's automation dominance. • Pact Coffee's DTC subscription model — built before subscriptions were mainstream — offers a live case study in how UK ecommerce brands retain customers when acquisition costs are spiralling. • New UK data shows delivery friction is silently destroying ecommerce loyalty — 43% of shoppers are rearranging their lives for parcels, and retailers are paying for it in repeat purchase rates. Hosted by Marco and Klara.