Outside the Guide: Fill the Funnel

Outside the Guide: Fill the Funnel

Everyone wants more sales. Josh [https://www.linkedin.com/preload/?_bprMode=vanilla#] and Clay [https://www.linkedin.com/preload/?_bprMode=vanilla#] share multiple perspectives and tactics to help marketing and sales teams acquire more customers including valuable insights your current customers can provide, how to address tight buying windows, and approaching sales as a series of events. YouTube: https://lnkd.in/ewWzdHFG Apple Podcasts: https://lnkd.in/eNhBf9su Spotify: https://lnkd.in/eWWKyPvh This episode is brought to you by our friends at Strety [https://www.linkedin.com/preload/?_bprMode=vanilla#]! Learn more here: https://lnkd.in/ek5_R6AZ

Special Guest: Scott Rusnak of ScottRusnak.com

Either you design your life or someone will do it for you. Scott Rusnak joins Clay and Josh to share concepts from his bestselling book Who is the Architect of Your Life? Specifically, how to organize your days into energy zones, as well as planning the next 12-18 months to ensure you’re spending time with the most important people in your life. This episode is brought to you by our friends at Strety! Learn more here: http://all10spod.com/strety

Lessons from the Sessions: Focus Days

Traction first, Vision second can feel abrupt and awkward. Josh and Clay share some recent experiences they’ve had during their first full day session with new clients. They expose the insights their clients gain and some of the epiphanies they’ve had as coaches related to starting teams on their EOS journey

Outside the Guide: Compensation - Non-Cash

It’s not all about the Benjamins. Clay and Josh round out their compensation series sharing experiences from their pasts related to benefits and other forms of non-cash compensation. They encourage listeners to think creatively and account for their geography, company size, and financial health when implementing additional employment benefits and upgrades to the workplace environment..

Benjie Hughes of Hopeless Marketing

Benjie Hughes of Hopeless Marketing swings into the podcast to share his experiences of being a founder wearing too many hats to his journey of helping those very same founders. As a marketing expert, he outlines the importance of optimizing conversions before increasing awareness, driving iterative improvement, and the discipline of being patient.