Beyond The Game More Stories
Beyond The Game More Stories | Featuring Ethan Coury (EZ Sports Group) The Truth About NIL, Sports Agents, and the Future of College Athletics | Ethan Coury | Beyond The Game More Stories What does it really take to navigate the ever-changing world of Name, Image, and Likeness (NIL)? And what do athletes and parents need to know before they begin the journey? In this episode of Beyond The Game More Stories, we sit down with Ethan Coury, the Director of NIL and International Operations at EZ Sports Group, a licensed NBA, FIBA, and NIL sports agency. Ethan works with collegiate and professional basketball players around the world, helping athletes maximize opportunities both on and off the court while preparing them for long-term success. Throughout this conversation, Ethan takes us behind the scenes of the rapidly evolving NIL landscape and shares practical advice every athlete, parent, coach, and recruit needs to hear. In this episode, we discuss: -How Ethan found his path into the world of sports representation and NIL -The evolution of Name, Image, and Likeness and where it's headed -How athletes should begin building their NIL journey before college -Why your personal brand and social media matter more than ever -Professionalism, accountability, and the responsibilities that come with representing more than just yourself -Advice for parents navigating the recruiting and NIL process -The biggest misconceptions athletes and families have about NIL world. Working with professional and international basketball players The life lessons sports continue to teach long after the final buzzerWhether you're a student-athlete chasing your dream, a parent trying to understand today's recruiting landscape, or a coach preparing the next generation, this episode is packed with valuable insight that extends far beyond basketball. If you enjoyed this conversation, please LIKE this video, SUBSCRIBE to the channel, and SHARE it with an athlete, parent, coach, or educator who can benefit from these lessons. Join the conversation! What was your biggest takeaway from Ethan's perspective on NIL? Leave your thoughts in the comments below. Subscribe to Beyond The Game More Stories for weekly conversations with athletes, coaches, and leaders sharing the lessons sports teach about leadership, resilience, purpose, and life beyond the game.#BeyondTheGameMoreStories #EthanCoury #NIL #NameImageLikeness #CollegeBasketball #StudentAthlete #SportsAgent #Recruiting #CollegeRecruiting #AthleteBranding #PersonalBrand #Leadership #SportsPodcast #Basketball #LifeLessons #MoreThanAnAthlete #EZSportsGroup
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