Closer with Carol Coletta and Mark Wallace
What happens when artists are invited to shape a project from the very beginning, not simply asked to decorate it at the end? How can developers, architects, and artists work together to create places that are more authentic, more welcoming, and ultimately more valuable? Juanita Hardy, a longtime champion of creative placemaking and former vice chair of the Urban Land Institute's Placemaking Council, shares what she has learned about the role artists can play in shaping successful developments, public spaces, and communities. She also discusses a new Urban Land Institute report that makes the case for integrating artists into development teams from the earliest stages of a project. The conversation explores why creative placemaking creates value for developers, how artists can be meaningfully integrated into projects from the outset, and what it takes to move beyond predictable formulas to create places with a genuine sense of identity and belonging. Closer is a conversation hosted by Carol Coletta and Mark Wallace about the strategies that make cities more social, and why that is the smartest investment in the urban toolkit.
17 episodios
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