The future of energy marketing: Lessons for India’s energy transition | Energonomics Podcast EP 20

The future of energy marketing: Lessons for India’s energy transition | Energonomics Podcast EP 20

Why do people hate their electricity bills? In this thought-provoking episode of Energenomics, host Richa Mishra speaks with business & brand-strategy specialist Harish Bijoor about the marketing battle between fossil fuels and renewable energy. From greenwashing and consumer psychology to energy branding, affordability, and India’s energy transition, the discussion explores how energy can be marketed not as a commodity but as a relationship. Can solar become the iPhone of energy? Why is price-centric fuel marketing failing? Watch to find out.

India’s 2030 energy goal: What’s missing? | Energonomics | Richa Mishra

In this episode of Energonomics, Richa Mishra speaks to Dr A K Balyan—Chairman & Director, Carmine Energy Pte; former ONGC Director; and former Petronet LNG—on India’s 2030 coal gasification mission. From policy gaps and private investment hurdles to the economics of coal-to-methanol and green syngas, he explains what it will take to secure India’s energy future.

Is ending energy poverty still a distant dream? | Energonomics | EP 17

Global energy transition is no longer about climate; it’s about economics, security, and survival. In this episode, Richa Mishra speaks with Woochong Um, CEO of the Global Energy Alliance for People and Planet, on how innovative financing models are unlocking billions for clean energy in emerging markets. From tackling energy poverty affecting 700 million people to leveraging AI-driven grids in India, the conversation explores how geopolitics, philanthropy, and technology are reshaping the future of energy. Can clean energy also drive global peace and economic growth? Watch to find out.

Semiconductors & energy policy: The link driving India’s growth | Energonomics | EP 18

India’s semiconductor ambitions are closely tied to its energy strategy. In this episode of Energenomics, businessline’s Richa Mishra speaks with Anuj Narain, Vice President – Product Development, Power Semiconductors, Cyient Semiconductors, who explains how power infrastructure, microgrids, and intelligent semiconductor solutions can help India overcome energy losses and build a self-reliant, future-ready economy.

Inside India’s aviation crisis: Detours, duties, and deep losses | Energonomics Ep 16 | Richa Mishra

Surging fuel prices, disrupted flight routes, and rising operational costs have created what industry watchers call a “perfect storm” for aviation and tourism. In the aviation sector, fuel costs typically account for 40% of operating expenses. It has surged to nearly 55% of costs for some Indian carriers. The Indian government has significantly increased the export duty (often called a windfall tax) on Aviation Turbine Fuel (ATF) to ensure domestic availability during the ongoing West Asia conflict. In this episode of Energonomics, host Richa Mishra, Resident Editor, businessline speaks with Kirti Rao, Retd. Executive Director – Finance, Air India, and founding Chief Financial Officer – Air Kerala, to unpack fuel shortages, airline hedging strategies, route viability, and how carriers are coping without crushing passenger demand.