Sales On A Shoestring: Maximise A Measly Marketing Budget To Boost Your Bottom Line

A Family Affair: The Highs & Lows Of Running A Business With Your Nearest & Dearest

Simon, Matt, Mam and Dad are all people you're familiar with if you're a regular listener to the podcast. You'll also know how central the husbands and parents are to Sara and Helen's business lives. In this episode, the gals provide a warts and all exploration of what it entails to work with a partner or relative. (Both do, and pretty much always have, in case you aren't aware!) From bringing domestic strife into the workplace to laying down the law to your other half, no stone is left unturned as they reveal the pros and cons of keeping business in the family. Speaking of which, Sara's hubby Simon makes his debut on Let's Be Frank with some choice accountancy advice. USEFUL RESOURCES Gorgias [https://www.gorgias.com/] - Helen's customer management software recommendation 5 Dysfunctions Of A Team: A Leadership Fable by Patrick Lencioni [https://www.amazon.co.uk/s?k=five+team+dysfunctions&adgrpid=1178677364090182&hvadid=73667613915669&hvbmt=be&hvdev=c&hvlocphy=41471&hvnetw=o&hvqmt=e&hvtargid=kwd-73667472715720%3Aloc-188&hydadcr=24429_2423540&mcid=fde5c6b866f63e8c858fe4728852661f&msclkid=6015f8f1378218c1f2dd92cb3d49223c&tag=mh0a9-21&ref=pd_sl_65t6jnxiqj_e] - Sara's 'on-topic' book recommendation Useful Links Our Website [https://www.mybpod.com/] Facebook Community [https://www.facebook.com/groups/2037108720196194] Instagram [https://www.instagram.com/mybpod_/] Email: hello@mybpod.com ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

How To Create A Buzz About Your Business & Share It With The World: Sara & Helen Answer YOUR Questions

It's a momentous day for our entrepreneurial agony aunts, as Sara and Helen receive their first ever voice note. It's from Becky, and it's about the merits of setting up a company versus remaining a sole trader. We also receive a question from Lance about promoting his new invention, and advise Gemma on setting up a newsletter - which, take Sara's word for it, is something every business needs to have. If you have burning question for the girls to answer, send it in either written or spoken form to hello@mybpod.com, or via Instagram or our Facebook community. We really would love to hear your dulcet tones, so don't be a shy bairn! Useful Links Our Website [https://www.mybpod.com/] Facebook Community [https://www.facebook.com/groups/2037108720196194] Instagram [https://www.instagram.com/mybpod_/] Email: hello@mybpod.com ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

Good Morning, Mr Magpie! How To Tell A Shiny Opportunity From A Costly Distraction

Every entrepreneur has a running list of brilliant ideas, half-started ventures, and products that will change the world. But how do you identify which ones actually deserve your time? The girls offer practical advice about how to separate a genuine opportunity from potential disaster, build a business strategy that acts as a filter, and create a culture where the best ideas get a proper chance to work. Sara shares the brilliant eight-question framework she uses to assess every new thought before commiting to it. And, in identifying a deep-and-meaningful business insight relating to the pigs on Clarkson's Farm, Helen sheds a tear or two - much to Sara's derision! Useful Links Our Website [https://www.mybpod.com/] Facebook Community [https://www.facebook.com/groups/2037108720196194] Instagram [https://www.instagram.com/mybpod_/] Email: hello@mybpod.com ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

Motivation, Moving Roles & Mentoring - Sara & Helen Answer YOUR Questions

In our weekly therapy session, Sara and Helen deal with listener queries about how to keep going in the workplace, making the right move after a change of professional circumstances, and what it takes to be a mentor. We also appoint a Japanese ambassador without approval (cheers, Levan), and get a rude - if not terrifying - interruption from the gals' dad, Frank. Useful Links Our Website [https://www.mybpod.com/] Facebook Community [https://www.facebook.com/groups/2037108720196194] Instagram [https://www.instagram.com/mybpod_/] Email: hello@mybpod.com ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

Sell The Sizzle, Not The Sausage! How To Market Dreams, Not Just Reality

The girls are back from a family holiday, and - in addition to sharing poolside antics - can't resist deconstructing their trip from a business perspective. What do you expect? It's in their bones! When it comes buying a package holiday or, indeed, a sausage, there are no shortage of options for the consumer. So how do you differentiate yourself from the competition, especially if you're not as cheap? Sara and Helen have loads of ideas as to how to make your product or service sizzle. We also ave a neat tip regarding credit cards, and their dad Frank makes a welcome return to the pod with words of wisdom about loyalty. Useful Links Our Website [https://www.mybpod.com/] Facebook Community [https://www.facebook.com/groups/2037108720196194] Instagram [https://www.instagram.com/mybpod_/] Email: hello@mybpod.com ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.