Business Side of Sports

Business Side of Sports

We explore the business side of sports through a behind-the-scenes look at forecasting, operations, and teamwork within the 49er’s organization. From revenue forecasting to inventory management, we discuss what fans don’t see and what students can learn about judgement and decision-making.

Building Impact from the Inside

Winning organizations aren’t built only by the people in the spotlight. They’re built by people who take initiative, handle unglamorous tasks with excellence, and connect mission, culture, and execution, whether in a football organization, a nonprofit foundation, or a professional firm.

What Carries Forward

As the season for the 49ers wraps up, we step back from wins and losses to reflect on what truly lasts. Drawing inspiration from Ignatian reflection, we discuss how teams and professionals can discern what to carry forward and what to leave behind when a season ends.

High Character

Great teams are defined not by talent alone, but by character under stress. This episode uses the 49ers’ road win to explore how high-character teams adapt, stay aligned, and perform under pressure—on the field and in professional settings. Talent may win games, but character sustains success.

A Fair-and-Square Loss

Some losses are debatable. Others aren’t. When a team is clearly outplayed — like the San Francisco 49ers in their loss to the Seattle Seahawks on Saturday — the most important work happens after the scoreboard goes dark. This episode explores how strong teams respond when the losses are fair and square, and how those moments reveal leadership, culture, and readiness to improve.