Podcasting Efficiently
#28 Apple just dropped a major update for video podcasts, but does that mean your audio-only show is a thing of the past? While Spotify and YouTube have been pushing video for years, Apple���s move to support HLS video changes the landscape for every creator. In this episode, we look past the hype to see what the data, and your audience, actually want. I break down why the 'video first' trend could be a trap for your brand and why high-quality audio is becoming a rare, valuable competitive advantage. Key Takeaways: * The Apple HLS Update: What it actually means for your RSS feed. * Why video-first shows are often alienating their most loyal audio listeners. * Understanding why big tech wants you on camera (and whether you want join in or stay off it). * How to double down on the audio experience to build deeper authority and credibility in your industry. Ready to elevate your production? If you're a business leader looking to turn your ideas into a world-class podcast, whether that's audio-only or video, visit ElephantMedia.co [ElephantMedia.co] to see how we can help you build authority and drive growth.
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