The RANDA CARRABBA ICONcast™

Okayyyy I went there today. Welcome to my first ever Friday Episode! Moving forward, Wednesday Episodes will be more business strategy and Friday will be identity activation and personal growth - especially in becoming the woman God called you to be. If you've been feeling like you're showing up online but wondering if it even matters... like you're posting and posting but still kinda battling that “what am I even building?” feeling... this one's for you. This episode is not some perfectly packaged TED Talk, it’s me telling the truth about building a business that actually lasts  and how God has used visibility not to stroke my ego, but to shape my character. I’m talking about: * what really shifted in me 2 years & 2 months ago when someone left my life publicly without a word (and I’ve never told that full story on air… until now) * how I’ve been learning that sometimes God removes what you thought you needed to reveal what you’re really made of * why I no longer need the loudest voice in the room. I want the most grounded one * and how we confuse content with calling  and what to do about it I also talked about how our kids aren’t listening to what we say, they’re watching who we are. That reel hit different today and it fit perfectly. This one’s honest, emotional, and might make you feel a little exposed in the best way. But if you’re building something with real impact, this is your reminder that legacy often looks quiet… until the harvest comes. And yes, WealthGen is still open this week, but this isn’t a pitch. This episode is a mirror. For the woman who knows she’s called to more, and is finally ready to stop performing and start becoming. * Why building for legacy doesn’t actually require applause * What happened the day God removed someone I never thought I’d lose * The real reason we get addicted to being seen * Why visibility isn’t the goal, but alignment is * How to use attention without needing validation * And how to walk in obedience when it costs you approval And if you know WealthGen is your next step? DM me “WEALTH” on instagram (@randacarrabba) [www.instagram.com/randacarrabba] to get in before the doors close. Or watch the masterclass replay here: www.randacarrabba.com/wealthgen-masterclass/ [www.randacarrabba.com/wealthgen-masterclass]

Okay, so this episode is… different. It’s not a strategy breakdown or a launch roadmap — it’s a heart check. One I didn’t plan to record, but felt completely pressed to share after cardio the other morning. 🫣 I’m five and a half weeks out from my show. Physically, I’m transforming. Business-wise, we’re mid-launch. But emotionally? Spiritually? This season is stretching me in ways I didn’t expect… and I know I’m not the only one. This episode is for the woman in refinement. The one who’s been obedient, faithful, consistent… and still wondering why the breakthrough hasn’t hit yet. Let me tell you: you’re not behind. You’re just becoming. Becoming her. Inside this episode, I’m sharing: * The emotional rollercoaster of prep (yep, full transparency) * How business, body, and belief are connected in ways I didn’t fully understand until now * What God’s been teaching me about obedience vs. striving * Why this “quiet” season might be the most important one you’ve ever walked through And if you’re someone who’s been circling WealthGen, feeling the nudge, but low-key scared to jump? I see you. And this episode might be the exact clarity your spirit needed. 💬 If this episode hit you in the gut (or the heart), DM me the word “wealth” on instagram (@randacarrabba) or join in on the WEALTHGEN launch here: https://www.randacarrabba.com/wealthgen-method/#pur Hope you loved today's convo where we talk about what this next level really looks like for you — without burnout, without overthinking, and without apologizing for the ambition you’ve been carrying. You’re not just building a business. You’re building the woman who can hold it. And that? That’s what lasts. 🎧 Listen now & share it with the one friend who needs this reminder, too. To learn more about working with me in either of my businesses, check out my websites here: www.powher.fit www.randacarrabba.com

Okay soooo this episode is kind of a personal one... but also a powerful one. But first, we are SO CLOSE to my WealthGen launch!!! Join my FREE Masterclass on October 14 at 12pm CST here: https://www.randacarrabba.com/wealthgen-method/ 0R YOU CAN DM ME THE WORD WEALTH ON INSTAGRAM @randacarrabba [www.instagram.com/randacarrabba] We just got back from the Ryder Cup — VIP crypto guests, first class flights, zero stress over money. And I’m not saying that to brag. I’m saying it because 3 years ago… we were stressed over a $1500 dinner bill for my husband’s birthday and wondering how we were going to fund the next round of app development. And now? Now I can invest. Give. Travel. Rest. Multiply. Not because I’m working harder… but because I finally stopped trying to do business the world's way. This episode is for the woman who is exhausted by hustle culture and wondering if she can really build something that works without burning out. Here’s what we’re getting into: * Why the real flex is when your business runs while you rest * A peek into what really happened behind the scenes in our marriage and money dynamic * The exact systems that let me be the wife and the wealth builder * How crypto and Kingdom finance are connected (yes, really!) * What Scripture taught me about building a business with God’s blueprint — not the world’s * And the reel truth on what wealth means when it’s built by women of God This one is faith-forward, but also super strategic. It’s about wealth without worry. Marriage without pressure. And business that doesn’t break you. If you’re building legacy and you're tired of feeling like you have to pick between faith or finance, taking care of your family or building a business, being soft or being smart — then this episode is going to meet you right where you are. And remember, if this stirred something within you to finally build wealth and plug into a business system that can MULTIPLY even bigger than you can.... We are ONE WEEK AWAY from my FREE Masterclass on October 14 at 12pm CST here: https://www.randacarrabba.com/wealthgen-method/ 0R YOU CAN DM ME THE WORD WEALTH ON INSTAGRAM ⁠@randacarrabba⁠ [www.instagram.com/randacarrabba] Love you big. xo, Randa

I got kicked out of my own business 😱... It Broke Me First And THEN It Blessed Me: The Real Story Behind WealthGen. There’s a story I haven’t fully told.....like like I've told bits and pieces, but not EVERYTHING, until now. This is the full story, the one behind the system that now lets me launch once, sell on autopilot, and step away without the fear that everything will fall apart. This episode isn’t about strategy. It’s about surrender. And what happened after everything I built… broke. LITERALLY After losing $500,000 and then going 3X over budget for a custom app that never worked… After watching timelines slip, budgets triple, and team dynamics unravel… After being gently (and painfully) removed from my own operations to go heal NOT hustle… I found clarity in the dark, uncomfortable place I never chose. And from that clarity? WealthGen was born. In today’s episode, I’m sharing: * What it really took to rebuild a business with my nervous system in mind * How I shifted from striving to stewarding * Why most women don’t need another offer — they need a launch system that actually honors their life * The difference between running a business and letting it run you You’ll also hear how one of our WealthGen clients (a photographer ready to take a 9–5 out of fear) added a single offer and turned it into 60% of her revenue (without ads, stress, or sacrificing her weekends). If you’re in a season that feels like a breaking point, I want you to know: You’re not behind. You’re just being rebuilt. 🎯 This episode is for the woman who’s already built enough, but is quietly breaking behind the scenes. Let this be the sign you needed to believe again and to launch smarter. And it gets to be easier because I've already built it all FOR YOU! 📖 Bible Anchors throughout: → Romans 8:28 – All things working for your good, not to your harm → Isaiah 43:19 – “Behold, I am doing a new thing…” → Proverbs 31:16 – She considers the field. She builds again. That’s what WealthGen is. And if you’re ready, I’ll walk you in. 📩 DM WEALTH on Instagram (@randacarrabba) [www.instagram.com/randacarrabba] for access to the WealthGen waitlist. Or join direct here: http://www.randacarrabba.com/wealthgen-waitlist/ You’re not starting over. You’re starting smarter.

What if you didn’t need to build more offers, you just needed to launch the right one, the right way? In this raw, strategy-packed episode, I break down the WealthGen Method: the launch-to-evergreen system that’s helped our clients 10x their sales, stabilize their income, and scale their business without scaling their burnout. You’ll learn: 💡 Why your funnel isn’t working (and what to do instead) 💡 How to turn attention into aligned, ready buyers 💡 The 4-step WealthGen system that sells while you sleep 💡 The difference between social visibility and email conversion 💡 Why ambition-based marketing attracts buyers, not freebie-seekers 💡 How launches actually give you peace, time, and margin: WHEN DONE RIGHT Plus, you’ll hear: 📖 The biblical blueprint behind building a business that multiplies 📈 Real stats from clients who scaled from 600-person lists to $20k days 🧠 Why ethical urgency works (and what AmEx can teach us about sales psychology) If you’re ready to stop guessing and start multiplying, this is your episode. 📩 DM WEALTH on Instagram (@randacarrabba) for access to the WealthGen waitlist. Or join direct here: http://www.randacarrabba.com/wealthgen-waitlist/ You’ve built enough. Now it’s time to stabilize, scale, and finally sell with a system.