The Eventful Podcast by Prospect Events
In this episode of The Eventful Podcast, Jessica and Meredith sit down with Rachael Donnelly, CMO of Experian's Marketing and Financial Services business. Rachael shares how she approaches leadership in fast-moving environments, including how to make decisions without having all the information, keep teams aligned, and avoid becoming the bottleneck. The conversation also explores why product marketing plays a critical role in building strong leaders and how clarity around the business, the customer, and the product drives better outcomes. They also discuss the reality behind executive roles, from the work that happens before decisions are made to how time, communication, and prioritization shape day-to-day leadership. This episode covers: * Decision-making without perfect information * Influence vs. control in leadership * Why product marketing builds stronger marketers * How to keep teams moving without overcomplicating the process * The role of clarity in effective marketing and communication A practical conversation for anyone in leadership, marketing, or growing into a more senior role.
22 episodios
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