The Frontier Leader Show – AI Strategy, Leadership & Decision-Making for Senior Leaders
In this solo episode, I break down how AI token pricing actually works, and why it's about to matter for a lot more people than it used to. I get into: ✳️ Why input tokens and output tokens are priced completely differently ✳️ What my own email triage agent cost the first day the meter switched on, and what that scales to ✳️ The Jevons paradox: token prices have fallen roughly tenfold in a year, and the bills have gone up anyway ✳️ A KPMG stat that a third of UK leaders admit they don't really understand how their AI costs are structured ✳️ Why running every task on the frontier model instead of a cheaper one can cost five times as much for no real gain ✳️ How to set a budget for something you can't price until you've run it once ✳️ And when self-hosting a model stops being overkill and starts being the sensible option Useful whether you're piloting your first AI agent or already running several across a team. Time stamps: 00:00 Introduction to Token Costs 04:59 The Impact of Token Costs on Businesses 10:00 Navigating the Future of AI Costs Get your copy of the Multiply Method ✖️ It's a FREE roadmap walking you through how to multiply the capabilities of your people and your business with AI. www.theaileaderlab.com/roadmap [http://www.theaileaderlab.com/roadmap] Connect with Martin: Websites: www.theaileaderlab.com [http://www.theaileaderlab.com] LinkedIn: www.linkedin.com/in/martinjwheatley [http://www.linkedin.com/in/martinjwheatley] Subscribe to The Frontier Leader Show wherever you listen to podcasts.
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