The TAGLine Podcast

The $8M Zero-Carb Bet: How Omar Atia Built ZeroCarb LYFE

33 min · 19 de may de 2026
Portada del episodio The $8M Zero-Carb Bet: How Omar Atia Built ZeroCarb LYFE

Descripción

Tired of making food sacrifices? You’re not alone!  In this must-listen episode of The TAGline Podcast, [https://open.spotify.com/show/0rgx4OBa1Qbaly59dmTkWO] Justin Starbird sits down with Omar Atia [https://www.linkedin.com/in/omaratia/], the CEO and Founder of ZeroCarb LYFE [https://zerocarblyfe.com/?srsltid=AfmBOorbHPyDzqEniwo79WWR1kEgULsI75C9MkC9_kndsyB29Q81lva0], to explore his mission to transform health through food.  Omar, a chemical engineer with a background at Kraft and ConAgra, spills the details on how he cracked the code for a patented, chicken-based, zero-carb pizza crust and chips that are packed with protein.  Find out why loyal customers are driving a 42% repeat purchase rate, the surprising upside of the GLP-1 market, and why he chose to give his community a chance to invest in the company's next chapter through a Wefunder crowdfunding round [https://wefunder.com/zerocarb.lyfe]. If you're building a CPG brand, raising capital, or just love great food, you won’t want to miss this deep dive into disciplined growth and mission-driven innovation.

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Portada del episodio The $8M Zero-Carb Bet: How Omar Atia Built ZeroCarb LYFE

The $8M Zero-Carb Bet: How Omar Atia Built ZeroCarb LYFE

Tired of making food sacrifices? You’re not alone!  In this must-listen episode of The TAGline Podcast, [https://open.spotify.com/show/0rgx4OBa1Qbaly59dmTkWO] Justin Starbird sits down with Omar Atia [https://www.linkedin.com/in/omaratia/], the CEO and Founder of ZeroCarb LYFE [https://zerocarblyfe.com/?srsltid=AfmBOorbHPyDzqEniwo79WWR1kEgULsI75C9MkC9_kndsyB29Q81lva0], to explore his mission to transform health through food.  Omar, a chemical engineer with a background at Kraft and ConAgra, spills the details on how he cracked the code for a patented, chicken-based, zero-carb pizza crust and chips that are packed with protein.  Find out why loyal customers are driving a 42% repeat purchase rate, the surprising upside of the GLP-1 market, and why he chose to give his community a chance to invest in the company's next chapter through a Wefunder crowdfunding round [https://wefunder.com/zerocarb.lyfe]. If you're building a CPG brand, raising capital, or just love great food, you won’t want to miss this deep dive into disciplined growth and mission-driven innovation.

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