Hire a Damn Artist: The Future of Creativity

College Town Aspirations Meet the City of Festivals

This month on Marquette on the Move, WTMJ’s Jeff Sherman welcomes Marquette University President Kimo Ah Yun, Rose Howard, and Sarah Pancheri for a conversation about the unique connection between Marquette and Milwaukee. The group explores how the city’s festival culture, volunteer spirit, and sense of community create opportunities for students to engage beyond campus and become active citizens of Milwaukee. They also discuss the impact of mentorship, the value of first jobs and internships, and recent investments supporting Marquette students, including a new endowment honoring former Brewers owner Bud Selig. The episode wraps with Summerfest memories, plans for the summer ahead, and reflections on what makes Milwaukee such a special place to live, learn, and connect. 🎙️ The Upswing is presented by Horicon Bank.

Making Music and Decisions When Resources Are Limited

This week on The Upswing, WTMJ’s Jeff Sherman welcomes back Tedd Lookatch, managing partner at the ERA Group, for a conversation about business, community, and making smart decisions in a changing economy. They discuss the opportunities and challenges that data center growth presents for Wisconsin businesses, the pressures facing nonprofits, and why Milwaukee’s collaborative culture continues to be one of its greatest strengths. Drawing from Lookatch’s experience as a music reviewer, the conversation also explores the health of Milwaukee’s music scene, the return of the Gobbler Theater in Johnson Creek, and the role local venues play in building community. The episode closes with practical advice on reducing phone costs and getting more value from the technology we use every day. 🎙️ The Upswing is presented by Horicon Bank.

Housing Is a Public Health Issue...and Opportunity

This week on The Upswing, WTMJ’s Jeff Sherman welcomes Milwaukee Habitat for Humanity CEO Brian Sonderman for a conversation about one of the region’s most pressing challenges: housing. Sonderman explains why housing is fundamentally a public health issue and discusses the collaborative efforts among nonprofits, businesses, developers, and government to expand homeownership opportunities in Milwaukee. He also shares his unique journey from CPA to minister to nonprofit leader, along with insights into Habitat’s work helping families achieve the dream of homeownership. The episode also highlights Habitat’s longstanding partnership with the Milwaukee Brewers, volunteer opportunities throughout the community, and how supporting Habitat ReStores helps local families in need. 🎙️ The Upswing is presented by Horicon Bank.

Hire a Damn Artist: The Future of Creativity

This week on The Upswing, WTMJ’s Jeff Sherman welcomes Martin Moore of Koss Headphones for another edition of The Future of Almost Everything. The conversation explores the intersection of creativity, leadership, and artificial intelligence, including why human imagination still matters in an AI-powered world and where businesses should draw the line when using generative tools. Jeff and Martin also discuss Milwaukee’s recent recognition as one of America’s most creative cities, the future of consumer technology, and whether original ideas can still thrive in a culture dominated by sequels and remakes. The episode wraps with summer bucket lists, Wisconsin burger talk, and a look at how rising costs are shaping everyday decisions. 🎙️ The Upswing is presented by Horicon Bank.

Confidence, Community and the Next Generation

This week on The Upswing, WTMJ’s Jeff Sherman welcomes Tina Jones, executive director of Girls on the Run Southeastern Wisconsin, for a conversation about confidence, mentorship, and the connection between physical activity and mental well-being. Jones shares how the organization helps girls build resilience through movement, previews the upcoming non-competitive 5K at American Family Field, and reflects on the importance of positive female role models during adolescence. Later, Wisconsin Brewing Company Brewmaster Kirby Nelson joins the show to discuss the legacy of Schlitz, brewing the final batch of the iconic beer in Verona, and how beer culture and preferences continue to evolve across Wisconsin. Jeff closes the episode with a business and career takeaway inspired by The Devil Wears Prada. 🎙️ The Upswing is presented by Horicon Bank.