Medical Spa Mastermind With Cathy Christensen

Eps 14: Real Talk About Software and Where the Industry is Going with Rob Pickell, CEO, Growth99

51 min · 11 de jun de 2026
Portada del episodio Eps 14: Real Talk About Software and Where the Industry is Going with Rob Pickell, CEO, Growth99

Descripción

In this episode, host Cathy Christensen has an in-depth conversation with Rob Pickell, CEO, of Growth99, about how difficult it is to find the right software solution in the medical aesthetic space and how you can improve your odds of finding the best solution for your practice. We also discuss how data from Growth99's recent Benchmarking Report indicates industry saturation is a real thing, as well as identifying solutions on how to address and adapt to it in order to thrive. Download Growth99's Benchmarking Report: https://growth99.com/resources/report/2026-state-of-aesthetic-elective-wellness-marketing-report/ Episode Sponsor: Growth99: Learn more about how Growth 99 can help your business grow! https://growth99.com/book-your-growth99-demo/?utm_source=podcast&utm_medium=episode_description&utm_campaign=cathy_christensen

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16 episodios

Portada del episodio Eps 14: Real Talk About Software and Where the Industry is Going with Rob Pickell, CEO, Growth99

Eps 14: Real Talk About Software and Where the Industry is Going with Rob Pickell, CEO, Growth99

In this episode, host Cathy Christensen has an in-depth conversation with Rob Pickell, CEO, of Growth99, about how difficult it is to find the right software solution in the medical aesthetic space and how you can improve your odds of finding the best solution for your practice. We also discuss how data from Growth99's recent Benchmarking Report indicates industry saturation is a real thing, as well as identifying solutions on how to address and adapt to it in order to thrive. Download Growth99's Benchmarking Report: https://growth99.com/resources/report/2026-state-of-aesthetic-elective-wellness-marketing-report/ Episode Sponsor: Growth99: Learn more about how Growth 99 can help your business grow! https://growth99.com/book-your-growth99-demo/?utm_source=podcast&utm_medium=episode_description&utm_campaign=cathy_christensen

11 de jun de 202651 min
Portada del episodio Eps 12: The PA Point of Difference with Grace Mclaurin, PA-C, Vitality Anti-Aging Center & Medical Spa

Eps 12: The PA Point of Difference with Grace Mclaurin, PA-C, Vitality Anti-Aging Center & Medical Spa

In this episode, learn from industry legend, Grace Mclaurin, PA-C, owner of Vitality Anti-Aging Center & Medical Spa in Hickory, NC. As one of the first PA owners in aesthetics, Mclaurin has seen a thing or two, and is one of the unique industry luminaries that excels in the clinical, education, and business spaces. Listen as Grace shares her take on how to incorporate the DISC personality assessment successfully in your practice, how PAs are unique in the aesthetic industry, and how she's concerned the industry is trading Instagram likes for true qualifications. Take some time to learn from one of the best in the industry in this episode of Medical Spa Mastermind!   Episode Sponsor: Growth99: Learn more about how Growth 99 can help your business grow! [https://growth99.com/book-your-growth99-demo/?utm_source=podcast&utm_medium=episode_description&utm_campaign=cathy_christensen]

14 de may de 202657 min
Portada del episodio Eps 11: Laser Focused on Culture & Leadership with Taylor Siemens, NP-C, Kairos Aesthetics

Eps 11: Laser Focused on Culture & Leadership with Taylor Siemens, NP-C, Kairos Aesthetics

In this episode, join host Cathy Christensen as she sits down with one of the most driven medical aesthetic pros out there. The thing that makes Taylor Siemens, NP-C different, though, is that she's not driving for recognition, fortune, and fame; she's driving to be the best she possibly can for her patients, her students, and her team. Once at the top of the corporate ladder, Taylor has hit the reset button and has started her own business from the ground up, enjoying her grass roots success, her incredible team, and the beautiful, challenging daily life of an owner and a leader on a smaller scale at Kairos Aesthetic and Longevity Medicine. Listen and come away inspired by the incredible Taylor Siemens. Episode Sponsor: Growth 99: Learn more about how Growth 99 can help your business grow! https://growth99.com/book-your-growth99-demo/?utm_source=podcast&utm_medium=episode_description&utm_campaign=cathy_christensen

30 de abr de 202652 min