She's the brand

Living a creative life with Pia Leichter

Pia Leichter is a creative partner, published author, certified coach, and entrepreneur. Her path has been anything but ordinary: a recovering nomad, she’s reported as a journalist in Sri Lanka, graduated summa cum laude from NYU, and worked as an award-winning creative director for some of the biggest brands in the world. Now, as the founder of Kollektiv Studio, she’s uniquely positioned to co-create wild visions and ventures. Get a copy of her book: On Amazon: https://www.amazon.com/Welcome-Creative-Club-Biggest-Project/dp/B0DPJ8L4NM/ref=sr_1_1 [https://www.amazon.com/Welcome-Creative-Club-Biggest-Project/dp/B0DPJ8L4NM/ref=sr_1_1] * Connect with Pia on social:  * https://www.linkedin.com/in/pialeichter/ [https://calendly.com/url?q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fpialeichter%2F&user_uuid=6a799cad-425c-4118-8859-1c487ca514a1&stage=1&hmac=183cfc5d01378e8e3b4497f77e0d566f27796e48cda9baff7a8cae3b8b39a183] * https://www.instagram.com/pia.leichter/ [https://calendly.com/url?q=https%3A%2F%2Fwww.instagram.com%2Fpia.leichter%2F&user_uuid=6a799cad-425c-4118-8859-1c487ca514a1&stage=1&hmac=cf035ba5d25a74057b8deaca432ef602df59224fb22bd3d8320eafdfe47a1d55] * https://substack.com/@pialeichter [https://t.co/hEgO5KbU7V]    * More about her work: https://kollektiv.studio/ [https://kollektiv.studio/] Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin https://www.linkedin.com/in/paula-pwul-89b5941aa/ [https://www.linkedin.com/in/paula-pwul-89b5941aa/] ...

98 - Nobody can hire you, book you, or buy from you if they don't know you exist

Right now, someone is looking for exactly what you do. They're on Instagram. They're asking around. They're searching. And your name is not coming up. Not because you're not qualified. Not because you don't have what they need. But because you are not visible enough to be found.  In this episode, we talk about the real cost of staying invisible - not in followers, but in opportunities. We get into why smart, capable women keep themselves hidden, what it actually means to show up (it's not what you think), and three places you can start building your visibility this week. This episode is personal for me, and I think it will be for you too. Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin https://www.linkedin.com/in/paula-pwul-89b5941aa/ [https://www.linkedin.com/in/paula-pwul-89b5941aa/] ...

97 - What happens when you stop letting fear make your decisions

The business you didn't start. The pitch you didn't send. The post you drafted and deleted. The course you have been building in your head for two years. What if every single one of those things stalled in the same place - not because you weren't ready, but because fear got to make the decision before you did?  In this episode, we get into the Big Yes. Not as a motivational concept, but as a real, practical decision you can make today and in the future. We talk about the three fears that quietly keep women from building their personal brands, why the yes always comes before the readiness, and what it actually looks like to move forward when fear is still in the room. This one is personal. And I think it's going to hit home. Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin https://www.linkedin.com/in/paula-pwul-89b5941aa/ [https://www.linkedin.com/in/paula-pwul-89b5941aa/] ...

96 - Invisible brilliance: why the thing you take for granted is your biggest asset

There is something you do so naturally, so effortlessly, that you have stopped seeing it as valuable. You explain it away. You give it away for free. You assume everyone can do what you do. They cannot.  In this episode, we talk about invisible brilliance - the expertise you carry that other people are actively searching for, willing to pay for, and praying someone like you will finally put into the world. We walk through why we dismiss the skills that come most easily to us, the three signs your skill is worth packaging, and a simple audit you can do today to figure out exactly where your brilliance lives.  If you have been waiting to feel "ready enough" or "qualified enough" to put yourself out there, this episode is for you. Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin https://www.linkedin.com/in/paula-pwul-89b5941aa/ [https://www.linkedin.com/in/paula-pwul-89b5941aa/] ...

95 - The Power of Seasons with Dr. Sapphire

What do medicine and email marketing have in common? More than you'd think. In this episode, Paula sits down with Dr. Sapphire - a practicing medical doctor who has also built a thriving presence in the world of email marketing. She's proof that your expertise doesn't have to fit into one box, and that the most powerful personal brands are often built at the intersection of two very different worlds. Dr. Sapphire shares how she manages the demands of both fields without burning out, and why she believes that timing is everything - in patient care, in business, and in how you show up for your audience. If you've ever felt like your gifts don't "go together," this episode is your permission slip. In this episode, we talk about: * How Dr. Sapphire balances a medical career with building a brand online * Why email marketing is her platform of choice - and what makes it work * The concept of times and seasons, and how it shapes her strategy * What women in professional fields can learn about showing up with intention Connect with Dr Sapphire: https://www.instagram.com/dr.sapphire_?igsh=NjdlNmtmaXcxbjVk Join The BIG YES Course: https://thepaulapwul.com/thebigyes Get the free "What's your big yes worksheet": https://paulapwul.kit.com/872e97d1c2 🔥ORDER MY NEW BOOK: https://thepaulapwul.com/book - Build your brand with The personal branding Capsule - https://selar.co/38xadq - If you want to leave me a rating or review as your contribution to the success of this podcast, I appreciate you deeply.🫶🏽 - If you're ready to DO SOMETHING about your brand authority in your industry, here's a free training for you (it won't take too long to give you clarity): https://paulapwul.ck.page/85ae365207 - Drop me a message here: https://forms.gle/VHZvRgC5Z8LkbPV38 - Read She's the Brand Newsletter https://paulapwul.substack.com/ - Let's talk about building your personal brand. Book a free clarity call https://calendly.com/paulapwul/30min Let's catch up on socials: Hang with me on Instagram  https://instagram.com/paulapwul.co [https://instagram.com/paulapwul.co] Watch on YouTube https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA [https://youtube.com/channel/UCb14WbOwr03RRgBJFdZsTqA] Twitter https://twitter.com/paulapwul [https://twitter.com/paulapwul] Linkedin https://www.linkedin.com/in/paula-pwul-89b5941aa/ [https://www.linkedin.com/in/paula-pwul-89b5941aa/] ...