Aced It
In this episode, I talk about how public and governmental campaigns shape perceptions of drug use and overdose. I examine how different messaging strategies, such as empathy-based storytelling, education, and fear-based approaches, impact stigma, knowledge, and behavior. I also explore how these campaigns can both challenge and reinforce inequality, and what they reveal about how society understands addiction and recovery. Download the one-pager (PDF). [https://mcdn.podbean.com/mf/web/qyesu7yg8hhjzwta/NOG-S14E6_Public_Govt_Campaigns_OnePager-dsr.pdf] This project was supported by Grant [5PBJA-22-AG-00031-MUMU] awarded by the Bureau of Justice Assistance. The Bureau of Justice Assistance is a component of the Office of Justice Programs, which also includes the Bureau of Justice Statistics, the National Institute of Justice, the Office of Juvenile Justice and Delinquency Prevention, the Office for Victims of Crime, and Office of Sex Offender Sentencing, Monitoring, Apprehending, Registering, and Tracking. Points of view or opinions in this podcast are those of the host and the research team and do not necessarily represent the official position or policies of the U.S. Department of Justice.
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