Ain't My First Mortgage Podcast
Today on Ain’t My First Mortgage podcast, Skip interviews Melissa Peregord, principal of Secord Consulting, about her mortgage and growth background and how she helps small to mid-size companies solve stagnating revenue and go-to-market challenges. Melissa shares her 12-year Rocket Loans experience spanning origination, capital markets, secondary marketing, and director of bank relations managing top investor and money-center bank relationships. She explains her move from C-suite roles to consulting after seeing how boards and CEOs can block strategy execution. She and Skip discuss leadership decision-making, balancing short-term vs. long-term thinking, and avoiding comfort-based delays by assessing reversibility, whether problems are metastasizing, who is impacted, and what information is actually needed. Melissa emphasizes diagnosing core problems versus symptoms, aligning incentives across sales, ops, and client success, and planning changes with a six-month gauge plus 30/60/90 milestones. Episode Highlights: 00:00 Welcome and Setup 00:17 Meet Melissa Peregord 01:12 Rocket to Consulting Journey 02:27 Why She Went Solo 04:21 Short vs Long Term Decisions 06:19 A Practical Decision Framework 10:02 Growth Consulting and Root Causes 15:18 Systems Over Blame 16:34 Incentives and Team Alignment 18:44 Common Client Challenges 23:36 Six Month Results Timeline 25:31 Contact Info and Wrap Up #MortgagePodcast #MortgageIndustry #MortgageLeadership #GrowthStrategy #BusinessDevelopment #DecisionMaking #ExecutiveLeadership #CLevel #Consulting #RevenueGrowth #GoToMarket #SalesStrategy #Operations #ClientSuccess #KPIs #OKRs #IncentiveAlignment #MortgageLending #RocketMortgage #QuickenLoans #CapitalMarkets #SecondaryMarketing #NonQM #Servicing #PrivateEquity
16 episodios
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