Beyond the Car - a FISITA podcast
“Win on Sunday, sell on Monday” – so goes the motorsport-related marketing mantra, coined to indicate that racing success can help move road cars off dealership forecourts. The pinnacle of automotive engineering, motorsport fuels rapid technology development, with proven technology transfers from race to road. What an automaker does at the track may seem a world away from anything in mainstream automotive, but the real power of motorsport is that teams are not constrained in the way their colleagues are in the mainstream automotive industry. They can push boundaries harder, fail faster, and develop solutions quicker - solutions that can then be fed back into passenger car development. In this episode of FISITA’s Beyond the Car podcast, we explore the wider reasons automakers invest in motorsport with Pascal Vasselon, Vice President of Toyota Racing. Connect with Pascal on LinkedIn [https://www.linkedin.com/in/pascal-vasselon-97b393216/]. Learn more about Toyota Racing here [https://toyota-racing.com/]. Get in touch! [https://www.buzzsprout.com/2536532/fan_mail/new] Follow FISITA's 'Beyond the Car' podcast on LinkedIn [https://www.linkedin.com/showcase/fisita-beyond-the-car-podcast/] - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - You can listen to FISITA's 'Beyond the Car' podcast wherever you get your podcasts. For more information about FISITA, head to FISITA.com - and to learn more about the 'Beyond the Car' podcast, you can contact us at info@fisita.com. Thank you to Martyn Strong for production.
10 episodios
Comentarios
0Sé la primera persona en comentar
¡Regístrate ahora y únete a la comunidad de Beyond the Car - a FISITA podcast!