PR Insider Secrets: How to Get Publicity to Increase Your Profits with Dr. Richard Kaye

More Clients Won't Save You → Here's What Will w/ Fran Strickland

Are you working hard in your business but barely seeing a return? Making revenue but somehow still not profitable? You're not alone and this episode is exactly what you need to hear. Fran Strickland, a Profitability Architect based in Switzerland, spent two full years building her business without making a single sale. Not because she lacked expertise, but because she wasn't fully committed to her own success. What changed everything? One powerful question from a mindset coach that led to her first sale within 48 hours. In this raw, refreshingly honest conversation, Fran shares the real entrepreneurial journey: the missteps, the mindset blocks, and the strategic turning points that helped her build a thriving consulting practice serving small and medium-sized businesses. In this episode, you'll learn: * Why more sales won't fix a profitability problem, and what actually will * How to turn networking conversations into clients without ever asking for the sale If your business feels stuck, inconsistent, or unprofitable, this episode will shift your perspective and give you a clear path forward. 🎧 Listen now, then connect with Fran on LinkedIn at Frances Melvina Strickland or visit VeraLee Biz Solutions to learn how to make your profits predictable. CONNECT with Fran: https://calendly.com/timewithfran/ease_and_flow [https://calendly.com/timewithfran/ease_and_flow] https://www.linkedin.com/in/fran-strickland-accelerate-profitability/ [https://www.linkedin.com/in/fran-strickland-accelerate-profitability/] http://www.youtube.com/@accelerateprofitability9662?sub_confirmation=1 [http://www.youtube.com/@accelerateprofitability9662?sub_confirmation=1] https://www.instagram.com/verolead.consultancy/ [https://www.instagram.com/verolead.consultancy/]

PR Insider Secrets: How to Get Publicity to Increase Your Profits with Dr. Richard Kaye

Publicity is one of the fastest ways to build credibility in business, but most entrepreneurs approach it the wrong way. In this episode, Kaneshi sits down with publicity strategist Dr. Richard Kaye to unpack how entrepreneurs can use media, interviews, and thought leadership to dramatically elevate their authority and visibility. Richard shares stories from decades of working with experts, authors, and business leaders who used strategic publicity to transform their brand presence and open unexpected opportunities. You’ll hear how the right story, told the right way, can position you as the go-to authority in your field. In this episode, you’ll learn: 1. Why publicity isn’t about promotion. It’s about positioning Richard explains why media exposure works best when you lead with a compelling message rather than trying to sell. You’ll learn how experts become credible authorities by focusing on the value of their ideas instead of pitching their products. 2. How writing a book can unlock massive visibility Richard shares why a well-positioned book is one of the most powerful credibility tools in business. He explains how entrepreneurs use books to open doors to media interviews, speaking opportunities, and strategic partnerships. 3. The secret to becoming an interview-worthy expert Great interviews aren’t about giving generic advice, they’re about telling powerful stories. Richard discusses how entrepreneurs can craft stories from their experiences that make media outlets want to feature them again and again. If you want to grow your authority, expand your reach, and learn how strategic publicity can elevate your business, this is an episode you don’t want to miss. CONNECT with Richard: https://toptagency.com [https://toptagency.com] http://talkaboutpublicity.com [http://talkaboutpublicity.com] - Schedule a free call with him to discover how you can add publicity to your marketing plan

Why You're Not Closing Deals w/ Sales Masters Deana Jean and Jenny Watzka

When sales feels hard, what you don't need is another strategy... Sales isn’t about pressure. It’s about clarity, conviction, and connection. In this powerful panel discussion, Deana Jean and Jenny Watzka break down what’s really happening when entrepreneurs struggle to close, and how to shift from awkward selling to confident closing. This conversation is honest, practical, and deeply clarifying for any business owner who knows they need to sell… but doesn’t want to feel salesy. IN THIS EPISODE, YOU’LL LEARN: 1️⃣ Why sales resistance is usually an identity issue, not a skill issue. Both Deana and Jenny unpack how your belief in your offer directly impacts your close rate. If you don’t fully own the transformation you provide, your prospects can feel it. Sales confidence begins internally before it ever shows up externally. 2️⃣ The difference between convincing and leading. They discuss how trying to “convince” someone creates pressure, but leading someone through a decision creates trust. When you ask better questions and hold stronger certainty, sales becomes service. 3️⃣ How to navigate objections without shrinking. Objections aren’t rejection. They’re requests for clarity. You’ll hear how to stay grounded, ask deeper follow-up questions, and avoid over-explaining or discounting when discomfort shows up. This panel will challenge the way you think about selling and help you see it as leadership, not persuasion. 🎧 Listen to the full episode now to learn how to sell with strength, clarity, and conviction. Connect with Jenny: http://www.jennywatzka.com/sales-activities [http://www.jennywatzka.com/sales-activities] IG Handle: @jenny.watzka Connect with Deana: IG Handle: @yourcollabqueen Facebook: Deana Jean LinkedIn: https://www.linkedin.com/in/deana-jean-3675966/ [https://www.linkedin.com/in/deana-jean-3675966/]

Evidence Isn't Proof with Jake Roehl

What happens when the business you built no longer aligns with the calling you feel? And how do you pivot without losing your clarity, your audience, or your faith? In this deeply honest conversation, Jake Roehl shares what it looks like to walk away from a successful coaching business based on a word from Jesus Christ and step into a completely new season - missions work in South Africa. This isn’t theory. It’s a real-time transition filled with faith, uncertainty, health battles, and bold obedience. We talk about: 1. How to Pivot the Right Way in Business (Go Toward, Not Away) Jake breaks down a powerful reframe: don’t think of yourself as leaving something, think of yourself as going toward something. Every pivot creates confusion, but clarity comes when you anchor your decision first, in Christ, then in what you’re building next, not what you’re walking away from. 2. Evidence vs. Proof in Major Decisions One of the most profound insights in this episode: there will always be evidence on both sides of a big decision. But evidence is not proof. The key isn’t collecting more data. It’s examining the belief driving your choice and ensuring it can carry you through the transition. 3. Obedience, Courage, and the Cost of a Bold Yes From shutting down a thriving business to navigating multiple cancer surgeries while preparing to move overseas, Jake shares what it looks like to say “yes” to Jesus even when circumstances feel overwhelming. You’ll hear how resilience, prayer, and clarity of calling shape both business and life decisions. If you’re in a season of transition, or feeling the tension between success and significance, this episode will challenge and steady you. 🎧 Listen to the full episode to hear the full story behind the pivot, the faith, and the legacy Jake hopes his life will tell. CONNECT WITH JAKE: https://www.facebook.com/jake.roehl [https://www.facebook.com/jake.roehl] https://www.instagram.com/jake_roehl/ [https://www.instagram.com/jake_roehl/] https://www.instagram.com/whitroehl/ [https://www.instagram.com/whitroehl/] https://www.youtube.com/@RallyPointNetwork [https://www.youtube.com/@RallyPointNetwork] Be in the know: Subscribe to the Rally Point Network newsletter here: https://www.rallypointnetwork.org/blog-signup [https://www.rallypointnetwork.org/blog-signup] The Roehl's Personal Mission Blog is here: https://risk-faith-fun.ghost.io/ [https://risk-faith-fun.ghost.io/] Support the Roehl's with their living expenses while abroad - doanations are tax decuctable under their non-profit "Rally Point Network": https://www.zeffy.com/en-US/donation-form/support-jake-and-whitey-in-south-africa [https://www.zeffy.com/en-US/donation-form/support-jake-and-whitey-in-south-africa]

How Blogging Made Her Millions with Pauline Guo

Some businesses are built from spreadsheets and strategies. Others are built from instinct, obsession, and showing up long before anyone is watching. In this episode, Pauline Guo shares her unfiltered journey of building her first business to over seven figures, selling it, and now starting again from scratch. From quitting an internship to blog from her bedroom, to going viral without telling a single friend, Pauline breaks down what actually built her brand, and why alignment, trust, and obsession mattered more than any plan. IN THIS EPISODE, YOU’LL LEARN: How Pauline built a massive audience before ever making a dollar 📌 Why she rejected advertisers early, focused on quality and trust, and how that decision laid the foundation for long-term brand value. What brand really means (beyond logos and websites) 📌 Pauline explains why brand is your business’s reputation in action—and how misalignment silently kills growth. How intuition, timing, and readiness attracted an angel investor 📌 The role obsession, credibility, and consistency played in funding and scaling her first company. This episode is a masterclass in building a business that feels right and scales because of it. 🎧 Listen to the full episode to hear Pauline’s story and rethink how you’re building your brand and business.