Building Her with Melissa Phair

Alexandra Morley from Asandra Studios- Building your brand and finding your community

53 min · 10 de ago de 2025
Portada del episodio Alexandra Morley from Asandra Studios- Building your brand and finding your community

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This is such a great episode about brand building, marketing and reassessing strategy. Please Like and share if you want more of this content

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In this episode of Building Her, I sit down with Frankie Moore, founder of Francaseca Alice the online label and boutique at O Beach Dubai. We talk about the reality of building a business in one of the world's most competitive resort destinations, the lessons learned along the way, and what it really takes to turn a creative vision into a successful brand. From taking risks and backing yourself to navigating growth, setbacks, and the pressures of entrepreneurship, Frankie shares an honest look behind the scenes of building a business on her own terms. Whether you're a founder, dreaming of starting a brand, or simply looking for inspiration to take the next step, this conversation is packed with insights, honesty, and practical advice.

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