AI for SMB Marketing, Scaling Advertising with Tanuj Joshi

Building Scalable Brands in the AI Era with Pablo Hernandez O’Hagan

In this episode of Built to Scale: B2B Growth, host Rym Benchaar sits down with Pablo Hernandez O’Hagan, founder of Ingenia, to explore the fundamentals of business growth, branding, and standing out in an AI-driven world. With over 30 years in digital marketing, Pablo shares lessons on storytelling, niche focus, and building authentic brands that scale. He also breaks down how companies can use AI and other technologies without sacrificing differentiation in crowded markets. Pablo shares: * The Lego analogy for building scalable businesses * Lessons from 30+ years in digital marketing * Why storytelling drives differentiation * How to stand out in a saturated AI landscape * The role of authenticity in brand building If you're building a brand or scaling a business, this episode offers timeless insights on growth, positioning, and strategy. Pablo Hernandez O’Hagan LinkedIn Profile: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠  [https://www.linkedin.com/in/pablohdzohagan/] Ingenia Website: https://www.ingenia.com/

AI for SMB Marketing, Scaling Advertising with Tanuj Joshi

In this episode of Built to Scale: B2B Growth, we sit down with Tanuj Joshi, CEO of Eulerity, an AI-powered marketing platform designed to simplify digital advertising for small and medium-sized businesses. Tanuj shares how SMBs can navigate the growing complexity of digital marketing using accessible, automated tools. From simplifying ad platforms to enabling scalable campaigns across networks and franchises, this conversation highlights how AI is leveling the playing field for small businesses. Tanuj shares: * Why SMB marketing platforms have become overly complex * How Eulerity uses AI to simplify digital advertising * The role of accessible tools in driving small business growth * How to scale campaigns across networks and franchise models * Balancing brand control with local performance in SMB marketing If you're working with SMBs or building in the marketing tech space, this episode offers practical insights on using AI to simplify growth and improve performance. Tanuj Joshi LinkedIn Profile: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ [https://www.linkedin.com/in/tanjoshi/] Eulerity Website: http://www.eulerity.com/ [http://www.eulerity.com/]

Why Most AI Transformations Fail, Digital Strategy and Scalable AI with Dan Morrison

In this episode of Built to Scale: B2B Growth, we sit down with Dan Morrison, CEO of Morevolved, to break down what it takes to successfully implement AI and drive meaningful digital transformation. Dan shares why most AI initiatives fail due to missing foundational systems, and how companies can avoid common leadership mistakes when adopting new technology. We also explore how emerging technologies like quantum computing and space-based infrastructure could reshape the future of business and innovation. Dan shares: * Why foundational systems must come before AI implementation * Common leadership mistakes in digital transformation * How to properly sequence AI adoption for scalable growth * The impact of AI on jobs and organizational change * Emerging technologies shaping the future, including quantum computing If you're a founder, operator, or leader exploring AI adoption, this episode provides a clear framework for building strong digital foundations before scaling automation. Dan Morrison LinkedIn Profile: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ [https://www.linkedin.com/in/danmorrisondxai/] Morevolved Website: https://morevolved.com/ [https://morevolved.com/]

On Device AI vs Cloud AI, How Sensory Built 30+ Years of Voice Innovation with Todd Mozer

In this episode of Built to Scale: B2B Growth, we sit down with Todd Mozer, Chairman & CEO of Sensory, to explore the evolution of on-device AI, hybrid AI models, and the future of voice technology across industries. Todd shares how Sensory has stayed relevant for over 30 years by continuously innovating, shifting from hardware to software, and building AI systems designed for real-world performance. We dive into why on-device AI is gaining momentum over cloud-only models, especially when it comes to privacy, latency, and efficiency. We also explore how hybrid AI approaches are shaping the future of automotive systems, wearables, medical devices, and smart cameras, and what this shift means for developers and businesses building AI-powered products. Todd shares: * Why on-device AI is becoming critical for privacy and speed * How hybrid AI models balance cloud and edge computing * Real-world use cases in automotive, healthcare, and wearables * How Sensory evolved from chips to software-driven AI systems * Why long-term innovation is key to surviving in deep tech If you're building in AI, voice tech, or embedded systems, this episode breaks down where the industry is heading and what it takes to build durable AI companies. Todd Mozer LinkedIn Profile: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠  [https://www.linkedin.com/in/toddmozer/] Sensory Website: https://sensory.com/ [https://sensory.com/]

How Snippets AI Scaled to 5,000 Users Fast, SEO and Organic Growth Strategies with Alina Sprengele

In this episode of Built to Scale: B2B Growth, we sit down with Alina Sprengele Co-founder & CEO of Snippets AI, an AI-powered SEO and content tool helping teams grow through organic marketing. Alina shares how Snippets AI scaled to thousands of users in just a few months by focusing on SEO, content, and community-led growth. We also dive into their pivot from prompt management to SEO tools, and how understanding international markets shaped their strategy. Alina shares: * How to scale a startup using organic growth and SEO * Lessons from pivoting product positioning in the AI space * The role of content marketing and community in early traction * Key differences in AI adoption across global markets * Product launch tactics that drive fast user growth If you're building or scaling a SaaS product, this episode offers practical insights on using SEO and organic strategies to grow without relying on paid acquisition. Alina Sprengele LinkedIn Profile: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ [https://www.linkedin.com/in/alina-sprengele/] Snippets AI Website: https://www.getsnippets.ai/ [https://www.getsnippets.ai/]