CapLander
This week on CapLander, Jody and Morgan sit down with EO Products co-founder and co-CEO Susan Griffin-Black to talk about building one of the original natural personal care brands decades before “clean beauty” became mainstream. From launching EO in Marin County in 1995 to creating the massively successful Everyone line, Susan shares how intuition, authenticity, and long-term thinking helped grow the company into a nationally recognized brand found everywhere from Whole Foods to Target. The conversation dives into entrepreneurship, surviving the chaos of COVID demand spikes, navigating business alongside an ex-spouse and co-parent, and why human instinct still matters in the age of AI. Susan also reflects on leadership, aging, mentorship, motherhood, and the evolving balance between ambition and family life. Along the way, Jody and Morgan unpack everything from marriage and personal growth to “gentle hazing,” pizza ovens, black boots, and the challenge of staying grounded while the world races toward automation. It’s a candid, funny, and surprisingly personal conversation about business, reinvention, and what actually lasts.
50 episodios
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