ChatGTM: Revolutionizing Restaurant Tech & Go-To-Market Strategies
In this episode of Chat GTM, Michael Beck and Chad Horn sit down with Peter Kellis, CEO and founder of Tray, a next-gen POS platform transforming the restaurant tech landscape. Peter shares how Tray evolved from a simple app built to solve long bar lines into a scalable enterprise-grade POS trusted by IHOP and other national brands. Learn how Tray: Reuses legacy hardware with Android OS Offers unmatched flexibility for enterprise brands Supports voice ordering, AI-powered development, and hybrid self-service experiences Plus, Peter dives into the power of AI in product development, customer data strategies, and what makes a “best-of-breed” brand stand out. Whether you're in restaurant tech, POS evaluation, or just love smart innovation — this episode is packed with insights! 📌 Connect with Peter Kellis & Tray 🔗 Peter Kellis LinkedIn: https://www.linkedin.com/in/peterkellis/ 🔗 Learn more about Tray: https://tray.com/ 🔗 Tray LinkedIn: https://www.linkedin.com/company/tray-pos/ Enjoyed the episode? Be sure to like, subscribe, and share it with a friend who might find it helpful!
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