COMPLY: The Marketing Compliance Podcast
This is the first part of a two-part discussion between PerformLine's Ashley Cianci, Katie Daley Infante, and Brilene Feyler, as they discuss the latest research [https://content.performline.com/top-marketing-compliance-risks-for-leading-banks] that reveals that marketing compliance risk isn't random and where regulatory and brand risk is hiding across affiliate, publisher, and third-party pages, and why traditional controls miss it. In this episode, we dive into: * Predictable Risks: 65% of compliance issues clustered into a small number of repeatable patterns. * Visibility Gaps: 8% of discovered pages showed potential compliance risk, often lived on affiliate and third-party sites. * Systemic Risk for Traditional Bank Marketing Compliance: How banks are evolving their marketing compliance oversight to ensure compliance during content creation; pre-publication; and collaboration between marketing and compliance teams to prevent potential issues and maintain brand integrity. Show Notes: * Download the full report, The Top Marketing Compliance Risks for Leading Banks: https://content.performline.com/top-marketing-compliance-risks-for-leading-banks [https://content.performline.com/top-marketing-compliance-risks-for-leading-banks ] * Connect with Ashley Cianci on LinkedIn: https://www.linkedin.com/in/ashley-cianci/ [https://www.linkedin.com/in/ashley-cianci/] * Connect with Brilene Feyler on LinkedIn: https://www.linkedin.com/in/brilenefeyler/ [https://www.linkedin.com/in/brilenefeyler/] * Connect with Katie Daley Infante on LinkedIn: https://www.linkedin.com/in/daleykatherine/ [https://www.linkedin.com/in/daleykatherine/] * Subscribe to PerformLine to stay connected to resources and updates: https://lp.performline.com/subscribe-to-performline [https://lp.performline.com/subscribe-to-performline]
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