37. Copy, SEO, and a DIY Website Overhaul

38. How to get people to click on your emails and sales pages

In this episode, Samantha breaks down calls to action from every angle: what they are, where they go, what they should say, and why most people are setting them up wrong. CTAs show up in every single piece of copy you publish, so getting them right isn't optional — it's the difference between a website that converts and one that just sits there looking pretty. Connect with me: * Instagram [https://www.instagram.com/nomad.copy] * LinkedIn [https://www.linkedin.com/in/samanthaburmeister] * Website [https://www.nomadcopyagency.com/] Nomad Copy Services [https://www.nomadcopyagency.com/services]→ sales pages, emails, websites, and more. Get on my calendar [https://www.nomadcopyagency.com/contact] → if you’d like me to write your sales copy for you! Free Opt-In Copy Bot [https://www.nomadcopyagency.com/opt-in-copy-bot] → Write high-converting opt-in pages in minutes Watch episodes with subtitles on my YouTube [https://youtube.com/playlist?list=PLKjZ9fK2FsE7Bw8svKw6RDy-pnUeeZ4lQ&si=xmxzkuVJ83INy_Bd]  Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here. [https://www.nomadcopyagency.com/done-for-you-copywriting]

37. Copy, SEO, and a DIY Website Overhaul

In this episode, Samantha shares what happened when she sat down with a friend and fellow local business owner to overhaul a DIY website that was costing her bookings. What started as a casual favor turned into a masterclass in what most small business owners get wrong when they build their own Squarespace site — and how to fix it without blowing a budget or hiring a full agency. Connect with me: * Instagram [https://www.instagram.com/nomad.copy] * LinkedIn [https://www.linkedin.com/in/samanthaburmeister] * Website [https://www.nomadcopyagency.com/] Nomad Copy Services [https://www.nomadcopyagency.com/services]→ sales pages, emails, websites, and more. Get on my calendar [https://www.nomadcopyagency.com/contact] → if you’d like me to write your sales copy for you! Free Opt-In Copy Bot [https://www.nomadcopyagency.com/opt-in-copy-bot] → Write high-converting opt-in pages in minutes Watch episodes with subtitles on my YouTube [https://youtube.com/playlist?list=PLKjZ9fK2FsE7Bw8svKw6RDy-pnUeeZ4lQ&si=xmxzkuVJ83INy_Bd]  Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here. [https://www.nomadcopyagency.com/done-for-you-copywriting]

36. Retain more clients in your DFY services, membership, and digital products

In this episode, Samantha digs into one of the most underutilized sales strategies in the online business world: retention. If you're spending all your energy chasing new clients while your existing ones quietly slip away, this episode is for you. Samantha covers the copy and strategy moves that keep clients in your membership, coming back for your products, and hiring you again for done-for-you work — because former buyers are 67% more likely to purchase again than a brand-new lead. Connect with me: * Instagram [https://www.instagram.com/nomad.copy] * LinkedIn [https://www.linkedin.com/in/samanthaburmeister] * Website [https://www.nomadcopyagency.com/] Nomad Copy Services [https://www.nomadcopyagency.com/services]→ sales pages, emails, websites, and more. Get on my calendar [https://www.nomadcopyagency.com/contact] → if you’d like me to write your sales copy for you! Free Opt-In Copy Bot [https://www.nomadcopyagency.com/opt-in-copy-bot] → Write high-converting opt-in pages in minutes Watch episodes with subtitles on my YouTube [https://youtube.com/playlist?list=PLKjZ9fK2FsE7Bw8svKw6RDy-pnUeeZ4lQ&si=xmxzkuVJ83INy_Bd]  Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here. [https://www.nomadcopyagency.com/done-for-you-copywriting]

35. Always Be Selling - 7 sneaky places to add copy and make more sales

In this episode, Samantha discusses all the places you're not using copy to sell — and how to fix that without writing a single extra sales page. Think of it as an audit of the real estate you already own but aren't monetizing: your email signature, your website's header and footer, your post-sale email sequence, your freebie, your slides, and even the videos you're already sending out. This one is practical, fast, and full of things you can implement today. Sales isn't a four-letter word here. If you're a business owner, you're here to sell — and Samantha walks through exactly how to make that happen with micro-copy that works in the background so you don't have to hustle harder. Connect with me: * Instagram [https://www.instagram.com/nomad.copy] * LinkedIn [https://www.linkedin.com/in/samanthaburmeister] * Website [https://www.nomadcopyagency.com/] Nomad Copy Services [https://www.nomadcopyagency.com/services]→ sales pages, emails, websites, and more. Get on my calendar [https://www.nomadcopyagency.com/contact] → if you’d like me to write your sales copy for you! Free Opt-In Copy Bot [https://www.nomadcopyagency.com/opt-in-copy-bot] → Write high-converting opt-in pages in minutes Watch episodes with subtitles on my YouTube [https://youtube.com/playlist?list=PLKjZ9fK2FsE7Bw8svKw6RDy-pnUeeZ4lQ&si=xmxzkuVJ83INy_Bd]  Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here. [https://www.nomadcopyagency.com/done-for-you-copywriting]

34. Copy Chats - How Breanna Owen Uses Human Design To Write Copy

In this episode, Samantha sits down with Breanna Owen of Owen Your Mark for a candid conversation about what separates two copywriters who write emails for a living. Breanna uses human design theory to inform the emails she writes, eliminating the guesswork of which messaging strategies will feel good and convert for each business owner. Samantha brings the sales psychology and launch strategy angle, and together they dig into what it looks like when two copywriters geek out about the stuff most business owners don't even know to ask about. This one started as a Voxer thread and turned into a full episode. Worth it. Connect with me: * Instagram [https://www.instagram.com/nomad.copy] * LinkedIn [https://www.linkedin.com/in/samanthaburmeister] * Website [https://www.nomadcopyagency.com/] Nomad Copy Services [https://www.nomadcopyagency.com/services]→ sales pages, emails, websites, and more. Get on my calendar [https://www.nomadcopyagency.com/contact] → if you’d like me to write your sales copy for you! Free Opt-In Copy Bot [https://www.nomadcopyagency.com/opt-in-copy-bot] → Write high-converting opt-in pages in minutes Watch episodes with subtitles on my YouTube [https://youtube.com/playlist?list=PLKjZ9fK2FsE7Bw8svKw6RDy-pnUeeZ4lQ&si=xmxzkuVJ83INy_Bd]  Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here. [https://www.nomadcopyagency.com/done-for-you-copywriting]