CropLife Retail Week
In this episode of CropLife Retail Week, CropLife Editor Eric Sfiligoj sits down with Mike Twining, Vice President of Innovation at Willard Agri-Service, to analyze the state of ag retail in 2026. From the staggering pace of AI adoption to the shift toward soil biologicals, Twining shares why the industry must ditch boring PowerPoint presentations and master the art of storytelling. Plus, learn how local advocacy can save your business from being left behind. 📍 Catch Mike Twining live at Tech Hub Live in Des Moines, IA (July 20-22, 2026)! http://www.TechHubLIVE.com [http://www.TechHubLIVE.com] Stay up to date with the latest insights in crop protection, ag retail, and agricultural innovation from CropLife Magazine. We bring you expert interviews, product spotlights, and in-depth coverage of precision ag, sustainable farming, ag tech, and more. Visit our website: https://www.croplife.com [https://www.croplife.com] Subscribe for more ag retail news and updates. #CropLife #AgRetail #Agribusiness #PrecisionAg #CropProtection #AgTech
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