Cultivate with Alex Canavan
In this episode, host Alex sits down with Erik Ramstad — COO of Farmwell and part of the family behind one of upstate New York's most purposeful food and beverage brands — for a conversation that is grounded, genuine, and quietly refreshing. Erik and his family didn't set out to build a beverage company. They set out to grow something real. What started as a family dream rooted in the aronia berry — one of nature's most antioxidant-rich and underrated superfoods — has grown into a Regenerative Organic Certified® farm and a brand built on a simple but powerful belief: that farming well and living well go hand in hand. This episode isn't about hustle culture or scaling fast. It's about intention. Craft. And what it actually takes to build a product people genuinely believe in — from the soil it's grown in to the bottle it ends up in. 💬 Topics we cover: -What regenerative organic farming actually means — and why it changes everything about the final product - The real process behind developing something people trust and keep coming back to - What it's like to build a brand as a family — and what that dynamic actually looks like day to day - The intersection of sustainability, entrepreneurship, and getting your product into the world - What Farmwell is building next — and the vision behind it This one is warm, thoughtful, and a great reminder that the most meaningful things are usually grown slowly. If you've ever wanted to build something you're truly proud of — from the ground up, with purpose — this conversation is exactly where to start. New episodes drop every Monday. Ready to Cultivate? Hit Subscribe. Learn more about Farmwell [https://farmwelldrinks.com/] Apply [https://docs.google.com/forms/d/e/1FAIpQLSevUSBdGbpTOBGXjuGNeY8PN6uNSKHWCJwKOS2SpsCtJ1WCaw/viewform] to be a guest on Cultivate Connect with Alex Canavan, the host of Cultivate on her website [https://www.alexcanavan.com/], LinkedIn [https://www.linkedin.com/in/alexcanavan/] & Instagram [https://www.instagram.com/alexcanavan.co/] Follow Cultivate with Alex Canavan on Instagram [https://www.instagram.com/alexcanavanpodcast/] This episode is brought to you by Diam Media Group [https://www.diammedia.com/]
146 episodios
Comentarios
0Sé la primera persona en comentar
¡Regístrate ahora y únete a la comunidad de Cultivate with Alex Canavan!