Dilse Omni : Talks - with Saurabh Agrawal
What does it actually take to build a brand that lasts — not just one that scales?In this episode of DilSe Omni Talks, Saurabh sits down with Ankur Khaitan, Principal at Fireside Ventures — one of India's most respected consumer brand-focused venture funds — for one of the most grounded conversations we've had about brand building, omnichannel strategy, and what investors actually look for when they back a consumer brand for the long term.They have backed some of India's most recognised consumer brands — and Ankur brings a rare combination of investment rigour and genuine brand empathy to this conversation.What we cover in this episode:→ What makes a consumer brand truly iconic — and what separates the ones that last from the ones that plateau → How VC's think about investing in consumer brands — the thesis, the filters, and what gets them excited → The omnichannel lens — how investors evaluates a brand's offline and online strategy together → Real playbooks from brands — what worked, what didn't, and what every founder can learn → The mistakes most consumer brands make when scaling from D2C to omnichannel → What the next five years of Indian consumer brand building actually looks likeIf you're a founder building a consumer brand, thinking about raising capital, or trying to understand what separates good brands from iconic ones — this episode is essential listening.
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