DMI Next Sale Podcast
In this episode of DMI’s Next Sale (The Deep Dive), we cut straight to the planning conversation that creates instant friction in client meetings: long-term care. We unpack why traditional LTC discussions stall (premium anxiety, paperwork fatigue, and the classic “use it or lose it” objection) — and how an asset-based approach can reframe LTC as strategic asset repositioning, not a new budget line item. You’ll learn: * How to spot “lazy assets” in client portfolios and put them to work * Why “don’t use it, don’t lose it” changes the client's decision * The difference between reimbursement vs. cash-indemnity style benefits — and why families care * How the Pension Protection Act (PPA) can turn old nonqualified annuity gains into a powerful planning opportunity * What simplified underwriting really looks like in practice Want the full playbook and implementation roadmap? Don’t miss the live webinar: The Asset-Based LTC Playbook — Feb 24 at Noon ET. [https://dmiuniversity.com/the-asset-based-ltc-playbook/]
12 episodios
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