Everything is Ideology: a Cultural Studies Podcast

“Fueling Masculinity: How Ads for Plant-Based Burgers and Electric Trucks Reinforce Gender Norms and Resist Sustainable Imaginaries" with Emily Contois

1 h 13 min · 10 de jun de 2026
Portada del episodio “Fueling Masculinity: How Ads for Plant-Based Burgers and Electric Trucks Reinforce Gender Norms and Resist Sustainable Imaginaries" with Emily Contois

Descripción

patreon.com/everythingisideology [https://patreon.com/everythingisideology] buymeacoffee.com/everythingisideology. [https://buymeacoffee.com/everythingisideology.] Show notes: In this episode, I sit down with Emily Contois to discuss her recently published article, “Fueling Masculinity: How Ads for Plant-Based Burgers and Electric Trucks Reinforce Gender Norms and Resist Sustainable Imaginaries.” We explore the politics of food, masculinity, consumer culture, and advertising. Drawing on her work in food studies, media studies, and public health, Contois examines how everyday objects—from Impossible Burgers to Ford F-150s—become powerful cultural symbols through which ideas about gender, identity, expertise, and citizenship are constructed and contested. Together, we discuss the hidden ideologies embedded in food marketing, the relationship between meat consumption and hegemonic masculinity, the rise of alternative proteins, the gendered history of dieting, and the surprising parallels between the advertising of electric vehicles and plant-based meat. Along the way, we explore concepts such as petromasculinity, food anxiety, and carno-nostalgia, as well as the ways advertising simultaneously reflects and shapes our collective visions of the future. Biograhpy: Emily Contois researches media within consumer culture, focusing on how identities are formed at the vital intersection of food, the body, and ideas about health. She is the author of Diners, Dudes, and Diets: How Gender and Power Collide in Food Media and Culture (University of North Carolina Press, 2020) and co-editor of Food Instagram: Identity, Influence, and Negotiation (University of Illinois Press, 2022). A richly interdisciplinary scholar, her academic work has been published in Advertising & Society Quarterly, American Studies, Feminist Media Studies, Gastronomica, and Fat Studies, among others. She has also written for NBC News, Jezebel, and Nursing Clio; been interviewed on podcasts, such as The Sporkful, Gastropod, and Good Food; and appeared on CBS This Morning and Ugly Delicious on Netflix. She is Associate Professor of Media Studies at the University of Tulsa, where she also serves as Faculty in Residence. She holds a PhD and an MA in American Studies from Brown University, an MLA in Gastronomy from Boston University, and an MPH focused in Public Health Nutrition from the University of California, Berkeley.

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19 episodios

episode "The UWI Campus as Caribbean Music Laboratory" with Andrew Martin artwork

"The UWI Campus as Caribbean Music Laboratory" with Andrew Martin

Show notes: Universities often present themselves as neutral institutions devoted to the pursuit of knowledge. But what counts as knowledge? Who decides which ways of learning are legitimate? And why have certain forms of education—particularly those rooted in community, oral tradition, and collective practice—so often been excluded from the academy in favor of European models of expertise? Today, we're exploring these questions through the lens of Caribbean music in higher education. I'm joined by ethnomusicologist Andrew Martin to discuss his article, "Traditional Methods: The UWI Campus as Caribbean Music Laboratory." Together, we discuss the history of steel pan and its transformation from a grassroots music tradition into an object of academic study. We examine how colonialism continues to shape what universities recognize as legitimate knowledge, why experiential and community-based learning often remains subordinated to lecture-based instruction, and how practices such as liming challenge dominant assumptions about productivity, education, and social life. We also explore the relationship between universities and the communities that surround them, asking how music can serve as a bridge between formal and informal education rather than remaining confined to the classroom. Along the way, we discuss oral traditions and alternative systems of musical notation, the politics of curriculum design, the influence of tourism on Caribbean musical cultures, and the surprising role American universities played in legitimizing steel pan studies before many Caribbean institutions did. Biography: Andrew Martin holds a Ph.D. in Musicology/Ethnomusicology, an M.A. in Musicology, and an M.M. in Percussion Performance. He completed his undergraduate studies at the University of Wisconsin–Green Bay. In 2011, he served as an academic fellow with the Arbeitskreis Studium Populärer Musik at the Institute for Musicology and Music Pedagogy in Osnabrück, Germany. At Inver Hills Community College, Dr. Martin teaches courses in music history, music analysis, and percussion. He also directs the Inver Hills African Drum and Dance Ensemble and the Inver Hills Steelband Ensemble. His research has appeared in journals such as American Music, Pan Podium: The Journal of the British Steel Band Society, and The Journal of New York Folklore, as well as in The Grove Dictionary of American Music. He is the author of the book Steelpan Ambassadors: The US Navy Steel Band, 1957–1999. Link: https://www.pdcnet.org/pdc/bvdb.nsf/purchase26?openform&fp=clrjames&id=clrjames_2024_0999_12_19_116 [https://www.pdcnet.org/pdc/bvdb.nsf/purchase26?openform&fp=clrjames&id=clrjames_2024_0999_12_19_116]

Ayer1 h 21 min
episode Fanon and Glissant on Breaking with the Colonial Past with David Ventura artwork

Fanon and Glissant on Breaking with the Colonial Past with David Ventura

Show notes: In this episode, I'm joined by David Ventura, Associate Res earcher at Newcastle University, whose work engages the Black Radical Tradition, colonial temporality, and practices of refusal. We discuss his recent article, "History and Histories: Fanon and Glissant on Breaking with the Colonial Past," which revisits an enduring question within decolonial thought: What relationship should struggle for liberation have to the past? Drawing together the work of Frantz Fanon and Édouard Glissant, Ventura challenges readings that position the two thinkers in opposition. Instead, he argues that both provide indispensable resources for thinking about how colonial histories continue to structure contemporary life, while also illuminating the traces of resistance, invention, and fugitivity that make decolonized futures imaginable. Our conversation explores Fanon's psychiatric practice in Algeria, Glissant's distinction between History with a capital "H" and plural histories, the political significance of creolization, debates surrounding Negritude, and competing interpretations of revolutionary rupture, historical memory, and the possibility of invention. Along the way, we consider what it means to read Fanon and Glissant together, not as rivals, but as complementary thinkers whose work helps us better understand the temporalities of colonialism, the persistence of its afterlives, and the poetic and ethical practices through which they might be refused. Biography: David Ventura is an Associate Researcher at Newcastle University (UK), where he recently completed a Leverhulme Early Career Fellowship focused on Édouard Glissant. Broadly speaking, David’s work engages the Black radical tradition to interrogate how the history of transatlantic slavery continues to structure the political coordinates of today’s world, as well as the radical practices and poetics through which that structuration might be displaced and refused. David’s research has featured in Philosophy & Social Criticism, The C.L.R. James Journal, and with German Primera, he recently co-edited a special issue of Paragraph on the topic of time and refusal. David is currently working on a book project, titled Poetics of Refusal: Refiguring Fugitivity with Édouard Glissant, which expounds Glissant’s imaginary of refusal by examining a series of figures of refusal that appear in his fictional writings.  Links: https://www.pdcnet.org/pdc/bvdb.nsf/purchase26?openform&fp=clrjames&id=clrjames_2024_0030_0001_0221_0248 [https://www.pdcnet.org/pdc/bvdb.nsf/purchase26?openform&fp=clrjames&id=clrjames_2024_0030_0001_0221_0248]

22 de jun de 20261 h 14 min
episode Western Civilization in Cedric Robinson's Black Marxism with Zeyad el Nabolsy artwork

Western Civilization in Cedric Robinson's Black Marxism with Zeyad el Nabolsy

Patreon.com/everythingisideology [https://Patreon.com/everythingisideology] Buymeacoffee.com/everythingisideology [https://Buymeacoffee.com/everythingisideology] Show Notes: In this episode of  I sit down with philosopher Zeyad el Nabolsy to discuss his article, "The Concept of Western Civilization in Black Marxism: Cedric Robinson as an Ethnophilosopher." Together, we explore one of the most influential and debated texts in Black Studies and political theory: Cedric Robinson's Black Marxism. Our conversation examines Robinson's conception of Western civilization as a transhistorical formation structured by racism, his account of the Black Radical Tradition, and his critique of Marxism. We discuss whether racism can be understood as a continuous essence running from classical antiquity to the modern world, the relationship between capitalism and racial domination, and the historical development of concepts such as equality, human rights, slavery, and dehumanization. Along the way, we explore the Valladolid debate, Aristotle's theory of natural slavery, the Haitian Revolution, liberalism and its emancipatory possibilities, the influence of Western intellectual traditions on anti-colonial thinkers such as C.L.R. James and Amílcar Cabral, and the methodological debates surrounding ethnophilosophy and African philosophy. We also consider Robinson's treatment of Islam, Orientalism, and the broader question of how intellectual traditions travel, transform, and become tools for liberation in new historical contexts. Biopgraphy: Zeyad el Nabolsy has a Ph.D. in Africana Studies at Cornell University. He has an M.A. in philosophy and a B. Eng. (in chemical engineering) from McMaster University. Zeyad is an Assistant Professor in the Department of Philosophy at York University. His main area of focus is modern African Intellectual History. His dissertation "Science, Modernity, and Progress in Nineteenth Century West and North Africa: A Comparative Study of Africanus Horton and Rifa’a al-Tahtawi" seeks to answer the question: how does our understanding of the role of modern science in African societies change when we cease to ignore the early reception of some of the modern sciences by nineteenth century African intellectuals such as Africanus Horton (1835–1883) in West Africa and Rifa'a al-Tahtawi (1801 - 1873) in North Africa, prior to the Scramble for Africa? Links: https://www.tandfonline.com/doi/pdf/10.1080/08935696.2025.2516348 [https://www.tandfonline.com/doi/pdf/10.1080/08935696.2025.2516348]

16 de jun de 20261 h 7 min
episode “Fueling Masculinity: How Ads for Plant-Based Burgers and Electric Trucks Reinforce Gender Norms and Resist Sustainable Imaginaries" with Emily Contois artwork

“Fueling Masculinity: How Ads for Plant-Based Burgers and Electric Trucks Reinforce Gender Norms and Resist Sustainable Imaginaries" with Emily Contois

patreon.com/everythingisideology [https://patreon.com/everythingisideology] buymeacoffee.com/everythingisideology. [https://buymeacoffee.com/everythingisideology.] Show notes: In this episode, I sit down with Emily Contois to discuss her recently published article, “Fueling Masculinity: How Ads for Plant-Based Burgers and Electric Trucks Reinforce Gender Norms and Resist Sustainable Imaginaries.” We explore the politics of food, masculinity, consumer culture, and advertising. Drawing on her work in food studies, media studies, and public health, Contois examines how everyday objects—from Impossible Burgers to Ford F-150s—become powerful cultural symbols through which ideas about gender, identity, expertise, and citizenship are constructed and contested. Together, we discuss the hidden ideologies embedded in food marketing, the relationship between meat consumption and hegemonic masculinity, the rise of alternative proteins, the gendered history of dieting, and the surprising parallels between the advertising of electric vehicles and plant-based meat. Along the way, we explore concepts such as petromasculinity, food anxiety, and carno-nostalgia, as well as the ways advertising simultaneously reflects and shapes our collective visions of the future. Biograhpy: Emily Contois researches media within consumer culture, focusing on how identities are formed at the vital intersection of food, the body, and ideas about health. She is the author of Diners, Dudes, and Diets: How Gender and Power Collide in Food Media and Culture (University of North Carolina Press, 2020) and co-editor of Food Instagram: Identity, Influence, and Negotiation (University of Illinois Press, 2022). A richly interdisciplinary scholar, her academic work has been published in Advertising & Society Quarterly, American Studies, Feminist Media Studies, Gastronomica, and Fat Studies, among others. She has also written for NBC News, Jezebel, and Nursing Clio; been interviewed on podcasts, such as The Sporkful, Gastropod, and Good Food; and appeared on CBS This Morning and Ugly Delicious on Netflix. She is Associate Professor of Media Studies at the University of Tulsa, where she also serves as Faculty in Residence. She holds a PhD and an MA in American Studies from Brown University, an MLA in Gastronomy from Boston University, and an MPH focused in Public Health Nutrition from the University of California, Berkeley.

10 de jun de 20261 h 13 min
episode “Intergenerational trauma and complex implication in Maaza Mengiste’s The Shadow King (2019)” With Noreen Kane artwork

“Intergenerational trauma and complex implication in Maaza Mengiste’s The Shadow King (2019)” With Noreen Kane

Show Notes: When we think about colonialism, countries like Britain, France, and Spain often come immediately to mind. Italy, by contrast, is frequently imagined through a different set of narratives—art, culture, food, and, perhaps most significantly, a national mythology that has long obscured the realities of its colonial past. In this episode, we're joined by scholar Noreen Kane to discuss her article “Intergenerational trauma and complex implication in Maaza Mengiste’s The Shadow King (2019)” examining how contemporary writers Igiaba Scego and Maaza Mengiste confront these silences through fiction. Drawing on trauma studies, postcolonial theory, and memory studies, Kane explores how these authors challenge dominant narratives of Italian innocence by revealing the interconnected histories of colonialism, fascism, the Holocaust, and present-day migration. Our conversation moves across a wide range of themes: the persistence of the "good Italian" myth, the relationship between colonial violence and collective memory, the politics of naming and forgetting, and the ways literature can make visible histories that official narratives often leave unspoken. We also explore concepts such as the implicated subject, multidirectional memory, and cosmological trauma, asking how fiction creates new possibilities for reckoning with the past and imagining more ethical futures. Biography: Noreen Kane has a BA and MA in Italian Studies from University College Dublin and worked for over a decade in English language education. In January 2026, she received her PhD from University College Cork. Her thesis, entitled “Transgenerational Trauma and the Gendered Body: Postcolonial Women’s Writing in Italy”, was funded by the Irish Research Council and a National University of Ireland Travelling Doctoral Studentship. Her research has appeared in the Journal of Postcolonial Writing, Quaderni d’italianistica, and Atlantic Studies. She is currently guest editor for a special issue of Notes in Italian Studies on Memory in Italian Culture. She has lectured on a range of undergraduate and postgraduate courses at University College Cork and University College Dublin on topics including contemporary Italian women’s writing, trauma narratives, Italian hip-hop, and Italian mobilities. Her research interests are cultural memory studies, decolonial feminist approaches to trauma, and postcolonial Irish and Italian women’s writing and music.  Links: https://www.tandfonline.com/doi/full/10.1080/17449855.2024.2384916 [https://www.tandfonline.com/doi/full/10.1080/17449855.2024.2384916]

30 de may de 20261 h 19 min