Building the Brand Full of Heritage

Building the Brand Full of Heritage

This episode is about trusting your vision and building something that lasts. I’m joined by Jess from Heritage Brand, and from the second I walked into her incredible Weatherford storefront, I knew we were kindred spirits. Leather, crystals, artistry, and handmade craftsmanship, it felt like stepping into a dream world. Jess shares the journey behind building Heritage Brand, moving their entire business from Oregon to Texas, and staying true to their creative vision in a world full of copycats and trends. We talk about taking risks, working with family, raising a daughter inside the business, and why focusing on innovation matters more than chasing the noise. We also dive into the power of authentic branding, building meaningful customer experiences, and the exciting next chapter for Heritage Brand in the Stockyards. If you’re building a business, chasing a dream, or trying to create something meaningful, this episode is full of honesty, encouragement, and real entrepreneur talk. Make sure to hit subscribe/follow so you never miss an episode! Connect with Heritage Brand: * Visit the website [https://heritagebrand.com/] * Follow on Instagram @heritagebrand [https://www.instagram.com/heritagebrand/] * Follow on TikTok @heritage_brand [https://www.tiktok.com/@heritage_brand] * Follow on Facebook @heritagebrandco [https://www.facebook.com/heritagebrandco] Connect with Lorinda: * Follow on Instagram @lovannewkirk [https://from-fear-to-focus.captivate.fm/lo-ig] * Follow on Facebook [https://from-fear-to-focus.captivate.fm/facebook] Resources & Links: * Group/POD Kickstart Program: Building Brands, Creating Futures [https://from-fear-to-focus.captivate.fm/kickstart-program] * Book a free call HERE [https://from-fear-to-focus.captivate.fm/call] * Join my Entrepreneurial Success community [https://from-fear-to-focus.captivate.fm/school] * Check out Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck] Mentioned in this episode: Click below to join the Lucky Chuck revolution! The boot socks proven time and time again to be everyone's favorite, durable, tested and tried lucky socks. Embraced by cowboys, cowgirls, and all those in between. Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck]

We All Are a Bad Cowgirl

We’re back! Today’s episode is about friendship, grit, and building something bigger than yourself. I’m sitting down with two of my favorite women, Nat and Jess, the duo behind Bad Cowgirl, all the way from Scotland. These two walked into my showroom years ago, and my life hasn’t been the same since. We talk about what it really looks like to run a business with your best friend: respect, boundaries, and knowing when to step up for each other. They share how they’ve grown Bad Cowgirl across Europe, said yes to unexpected opportunities, and are figuring it out as they go. From horse shows to major events to tapping into markets you’d never expect, it’s proof that you don’t need it all figured out; you just have to start. We also get into motherhood, building a business while raising kids, and why your network truly is your safety net. This is your reminder that success isn’t about doing it alone; it’s about the people you surround yourself with and the experiences you create along the way. Make sure to hit subscribe/follow so you never miss an episode! Connect with Bad Cowgirl: * Follow on Instagram @badcowgirlco [https://badcowgirlco.com/badcowgirlco] * Follow on Facebook @badcowgirlco [https://www.facebook.com/badcowgirlco] * Follow on TikTok @badcowgirlco [https://www.tiktok.com/@badcowgirlco] * Visit their website [https://badcowgirlco.com/] Connect with Lorinda: * Follow on Instagram @lovannewkirk [https://from-fear-to-focus.captivate.fm/lo-ig] * Follow on Facebook [https://from-fear-to-focus.captivate.fm/facebook] Resources & Links: * Unreasonable Hospitality: The Remarkable Power of Giving People More than They Expect [https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573/ref=tmm_hrd_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.294_mCfIPZOoyGTQk1cvmqPZ3YlqwTmEqyPo8RXv-22c6D_gvsSsWyxtM-g7F1uFC_K4uVdt3tsnMx_vY_viIMGI2u6PdN5HmLt7HhED9-hz97KcstcXXM1aOzdSM3eGBKY8BcfZ4atXg-Mw2hZmoL5h2tO2X1hE077x6vOv4mT_wiL8DQNg81PAgcmISAW1pF1mfzpYCPAXIXJDnCgOjZpIX0KN-zGHM_jMUVylgPY.ILagVohFl70G2nnaA9V-tlYkBH6ARJe_0xG1P7YhcOE&qid=1778047053&sr=8-1]by Will Guidara [https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573/ref=tmm_hrd_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.294_mCfIPZOoyGTQk1cvmqPZ3YlqwTmEqyPo8RXv-22c6D_gvsSsWyxtM-g7F1uFC_K4uVdt3tsnMx_vY_viIMGI2u6PdN5HmLt7HhED9-hz97KcstcXXM1aOzdSM3eGBKY8BcfZ4atXg-Mw2hZmoL5h2tO2X1hE077x6vOv4mT_wiL8DQNg81PAgcmISAW1pF1mfzpYCPAXIXJDnCgOjZpIX0KN-zGHM_jMUVylgPY.ILagVohFl70G2nnaA9V-tlYkBH6ARJe_0xG1P7YhcOE&qid=1778047053&sr=8-1] * Group/POD Kickstart Program: Building Brands, Creating Futures [https://from-fear-to-focus.captivate.fm/kickstart-program] * Book a free call HERE [https://from-fear-to-focus.captivate.fm/call] * Join my Entrepreneurial Success community [https://from-fear-to-focus.captivate.fm/school] * Check out Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck] Mentioned in this episode: Click below to join the Lucky Chuck revolution! The boot socks proven time and time again to be everyone's favorite, durable, tested and tried lucky socks. Embraced by cowboys, cowgirls, and all those in between. Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck]

The Challenge Is up to You

Welcome to 2026! In this solo episode, I’m checking in with a pep talk to kick off the year with intention, energy, and action. If January already feels like a blur, you’re not alone, but that’s exactly why it’s time to take inventory. I’m sharing what it means to actually move the needle in your life and business, and why your network is your safety net. Whether it’s building relationships that open doors or showing up for others before you need anything in return, it all comes back to connection and generosity. It’s not about being everywhere or doing everything. It’s about being known for how you make people feel, and how you follow through. I also talk about where Lucky Chuck is headed this year, what I’ve learned from building alongside a powerhouse team, and why setting “crazy goals” is part of the process. We’re dreaming big in 2026, and this is your permission slip to do the same. If you’re ready to stop waiting, start doing, and surround yourself with people who bring out the best in you, this one’s for you. Make sure to hit subscribe/follow so you never miss an episode! Connect with Lorinda: 1. Follow on Instagram @lovannewkirk [https://from-fear-to-focus.captivate.fm/lo-ig] 2. Follow on Facebook [https://from-fear-to-focus.captivate.fm/facebook] Resources & Links: 1. Group/POD Kickstart Program: Building Brands, Creating Futures [https://from-fear-to-focus.captivate.fm/kickstart-program] 2. Book a free call HERE [https://from-fear-to-focus.captivate.fm/call] 3. Join my Entrepreneurial Success community [https://from-fear-to-focus.captivate.fm/school] 4. Check out Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck]

Boss Mares Inc with Kate Bradley Byars

In this episode, I’m joined by my friend and powerhouse, Kate Bradley Byars, for a conversation about grit, giving back, and helping cowgirl entrepreneurs thrive. Kate is one of the co-founders of Boss Mares Inc., a nonprofit dedicated to supporting women in the ag and western industries with real resources, including grant funding, business tools, and workshops. We talk about what it means to be a boss mare, the power of traditional connections in a digital world, and why women in this industry deserve more than just encouragement; they deserve real support. We also preview the Lead the Herd [https://www.bossmaresinc.org/lead-the-herd-2026] event in Fort Worth on January 17th, 2026, during the Fort Worth Stock Show & Rodeo at the National Cowgirl Hall of Fame and Museum. The one-day workshop will bring business and marketing expertise to attendees free of charge, with the mission of giving cowgirl entrepreneurs a leg up. I’m so excited to be speaking alongside an incredible lineup of women who are leading, building, and blazing trails in their businesses. This episode is a full-circle look at what happens when cowgirls support cowgirls, not just in spirit, but with time, money, and mentorship. Whether you’re building a business or cheering someone else on, this one will leave you inspired. Make sure to hit subscribe/follow so you never miss an episode! Connect with Kate: * Follow on Instagram @bossmaresinc [https://www.instagram.com/bossmaresinc/] * Visit the website [https://www.bossmaresinc.org/] * Register for the 2026 Lead the Herd [https://www.bossmaresinc.org/lead-the-herd-2026] event Connect with Lorinda: * Follow on Instagram @lovannewkirk [https://from-fear-to-focus.captivate.fm/lo-ig] * Follow on Facebook [https://from-fear-to-focus.captivate.fm/facebook] Resources & Links: * Book a free call HERE [https://from-fear-to-focus.captivate.fm/call] * Join my Entrepreneurial Success community [https://from-fear-to-focus.captivate.fm/school] * Check out Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck]

Murder to Miracle with Janet Cole

Today’s episode is sacred. I’m joined by Janet Cole, a wife, mother, small business owner, and author whose story is as heartbreaking as it is redemptive. Her book, Murder to Miracles, details the unimaginable loss of her first husband and the long road through grief, healing, and eventually joy. This conversation is full of God moments, from the dreams she had before her husband’s passing to the journal entries that foreshadowed a new journey. Janet shares how fear almost consumed her, how faith brought her to her knees (and to her healing), and how she ultimately found love again.  We talk about motherhood, bold faith, and what it really means to “pray crazy." If you’ve ever questioned why hard things happen or how to find meaning after tragedy, this episode is a must. Make sure to hit subscribe/follow so you never miss an episode! Connect with Janet: * Follow on Instagram @steelandgraintx [https://www.instagram.com/steelandgraintx/] * Read her book, Murder to Miracles [https://a.co/d/dmEbKne] * Visit her websites, Janet Cole [https://janetcole.org/] and Steel and Grain TX [https://steelandgraintx.com/] Connect with Lorinda: * Follow on Instagram @lovannewkirk [https://from-fear-to-focus.captivate.fm/lo-ig] * Follow on Facebook [https://from-fear-to-focus.captivate.fm/facebook] Resources & Links: * Book a free call HERE [https://from-fear-to-focus.captivate.fm/call] * Join my Entrepreneurial Success community [https://from-fear-to-focus.captivate.fm/school] * Check out Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck] Mentioned in this episode: Click below to join the Lucky Chuck revolution! The boot socks proven time and time again to be everyone's favorite, durable, tested and tried lucky socks. Embraced by cowboys, cowgirls, and all those in between. Lucky Chuck [https://from-fear-to-focus.captivate.fm/lucky-chuck]