The future of AI in customer interactions and marketing (with Bobby Jacobs)

Why traditional cyber insurance models are failing (with Will Brooks)

On today's episode, Connor Swalm (CEO - Phin Security) does a deep dive into the complexities and challenges of the cyber insurance market with Will Brooks (Channel Chief - FifthWall). They discuss why the current model of cyber insurance is struggling to keep up with the rapid evolution of technology and share personal anecdotes about the behind-the-scenes hurdles. They also explore potential solutions for refining cyber insurance policies and the role of MSPs in helping businesses remain compliant and secure.  Takeaways 1. Cyber insurance is continuously evolving to keep up with technological advancements, but it's currently lagging behind due to outdated risk models. 2. The importance of adapting underwriting processes to accommodate more dynamic and real-time risk assessment in cybersecurity. 3. Potential conflicts of interest when cyber insurance carriers also offer cybersecurity services. 4. The opportunity for MSPs to provide continuous security management to help businesses maintain compliance with cyber insurance policies. Connect with Will on LinkedIn: https://www.linkedin.com/in/wi1bo/ [https://www.linkedin.com/in/wi1bo/] Website: http://fifthwallsolutions.com/msp [http://fifthwallsolutions.com/msp] Connect with Connor Swalm on LinkedIn: linkedin.com/in/connor-swalm/ [http://linkedin.com/in/connor-swalm/] Phin Securities Website: phinsec.io/ [http://phinsec.io/]

Leveraging AI in cybersecurity for small businesses (with Reg Harnish)

On today's episode, Connor Swalm (CEO - Phin Security) does a deep dive into the world of AI in cybersecurity, featuring Reg Harnish (CEO and Founder of Orbital Fire).  They explore the complexities and practical implications of incorporating AI into cybersecurity strategies for small businesses. They discuss the potentials, challenges, and current uses of AI, as well as how small businesses can develop AI policies.  They provide insights into the adversarial and defensive uses of AI, and debate the true value and risks AI brings into the cybersecurity realm. Takeaways - The current state of AI adoption in small businesses, and how Orbital Fire approaches AI policies. - The potential for AI to make phishing attempts cheaper and more frequent, rather than improving their quality. - The challenges of integrating AI into trust-based security systems, considering public skepticism towards AI. - The ingenuity behind traditional phishing scams and how they might evolve or remain the same due to AI intervention. Connect with Reg on LinkedIn: https://www.linkedin.com/in/rharnish [https://www.linkedin.com/in/rharnish]/  Website: https://orbitalfire.com/ [https://orbitalfire.com/] Email: partners@orbitalfire.com [partners@orbitalfire.com] or reg@orbitalfire.com [reg@orbitalfire.com]  Connect with Connor Swalm on LinkedIn: linkedin.com/in/connor-swalm/ [http://linkedin.com/in/connor-swalm/] Phin Securities Website: phinsec.io/ [http://phinsec.io/]

The future of AI in customer interactions and marketing (with Bobby Jacobs)

On today's episode, Connor Swalm (CEO - Phin Security) dives into the future of AI in customer interactions and marketing. Joined by Bobby Jacobs (Head of Growth - Thread), they discuss how AI is transforming the way we connect with customers and how marketers can effectively utilize AI without sacrificing the quality of customer experiences. Takeaways: - AI can help meet customers where they are, but businesses must understand their customer's preferred platforms. - Radical transparency in customer communications is essential for building trust. - AI should not fully replace human interactions but can assist in generating insights and automating minor tasks. - Balancing automation and personalized service is crucial for maintaining high-quality customer experiences. Connect with Bobby on LinkedIn: https://www.linkedin.com/in/bobbyjacobs/ [https://www.linkedin.com/in/bobbyjacobs/]  Website: getthread.com/ [http://getthread.com/] Connect with Connor Swalm on LinkedIn: linkedin.com/in/connor-swalm/ [http://linkedin.com/in/connor-swalm/] Phin Securities Website: phinsec.io/ [http://phinsec.io/]

Behind the scenes at MSP Conferences: Highs, lows, and everything in between (with Tara Rummer)

On today's episode, Connor Swalm (CEO - Phin Security) does a deep dive into the exciting and chaotic world of MSP conferences with special guest Tara Rummer (Director of Community at ImmyBot).  They share their experiences, insights, and some wild stories from the conference circuit. Whether you're an MSP veteran or a newbie, this episode gives you an insider's look at what really happens after the sessions end. Takeaways: * Navigating After-Hours Events: Handling the social and networking aspects of conference life, while maintaining professionalism. * Maintaining Wellbeing: Balancing work and personal comfort during multi-day events. * Community Standards: The importance of community guidelines and conduct to ensure a safe and respectful environment for all attendees. Connect with Tara on LinkedIn: https://www.linkedin.com/in/tara-rummerashley/ [https://www.linkedin.com/in/tara-rummerashley/] Website: https://www.immy.bot/ [https://www.immy.bot/] Email: tara.rummer@immy.bot [tara.rummer@immy.bot] MSP Geek - https://mspgeek.org/ [https://mspgeek.org/] Connect with Connor Swalm on LinkedIn: linkedin.com/in/connor-swalm/ [http://linkedin.com/in/connor-swalm/] Phin Securities Website: phinsec.io/ [http://phinsec.io/]

Building a strong leadership culture in your organization (with Ray Orsini)

In this episode of Gone Phishing, Connor Swalm (CEO - Phin Security) does a deep dive into the nuances of building a culture of leadership with Ray Orsini (Founder of OIT, VoIp, and MSP Media Network).  They explore the essential qualities of leadership and how to identify potential leaders within an organization. The discussion showcases the importance of setting clear expectations and the value of honest communication when nurturing leadership talent.  Ray shares his approach to cultivating a work environment that balances high performance with well-being and personal growth. Takeaways: - Leadership is not confined to managerial titles; it’s about being a resource and support for the team. - Identifying potential leaders involves finding those who naturally exhibit teamwork, resourcefulness, and a broader vision. - Honest and direct communication is crucial in guiding employees toward leadership roles. - Balancing productivity with a healthy work-life integration is essential for maintaining high performance and employee satisfaction. Connect with Ray on LinkedIn:  Website: https://oit.co/ [https://oit.co/] X: https://x.com/rayorsini [https://x.com/rayorsini] YouTube: https://www.youtube.com/oitvoip [https://www.youtube.com/oitvoip] https://www.youtube.com/@MSPMediaNetwork [https://www.youtube.com/@MSPMediaNetwork]  Connect with Connor Swalm on LinkedIn: linkedin.com/in/connor-swalm/ [http://linkedin.com/in/connor-swalm/] Phin Securities Website: phinsec.io/ [http://phinsec.io/]