Imperfectly Perfect

Become the Master

Think about your favorite brands (and maybe some that were your favorite but lost you). What is it that you love about them. What do they do just so darn well? What are they the master of? (Or, in the case of a brand that lost you, what did they do to drive you away? Did they lose focus on what their target audience and dilute their product?). While we want to diversify ourselves, we must start with becoming the master of just one thing first. What is the one format you want to master? That you want people in the club to be like, "oh, you want a good ________ class, you've gotta go to (insert your name here)!" Listen in to learn about how to deepen your mastery of one format and how that can really impact the member experience for your core group of constituents.

Be Happy

Those 2 words sound so simple, but we know that in reality they can be quite a task, a responsibility. But just like our participants choose to show up for us, we have to show up for them. Listen in to learn how to leave the world behind and shift your mood and mindset to be the instructor you were always meant to be when you walk in the studio.

Age Ain't Nothin' But a Number

Each and every one of us has walked into a studio and made assumptions about our participants based on appearances, whether we like to admit it or not. It is human nature. Our challenge is to look past those initial assumptions and get to who people really are and what they can really do. Age is one of the easiest factors we make assumptions based upon, but what if I told you age is not the limiting factor in determining level. Function and ability are the limiting factors. Listen in to learn more about keeping all ages moving as equally and successfully as possible.

Imperfectly Perfect

It sounds like the biggest contradiction, but in a world where perfection, whatever that means, is shoved down our throats, sometimes it is nice to know that you are welcome and accepted just the way you are. When people show up for class, we don't necessarily know their backstory for the day, so we need to give them the grace to be imperfectly perfect along the way, or risk being just another force demanding perfection.

What's the Purpose?

Each and every class we lead should have a purpose. That purpose is not the broad "to get fitter," "to get stronger," "to improve my cardio." That purpose is a truly focused and tailored expectation of what the participants can hope to gain from the class. It is not what you are doing but why you are doing it. The more we program with purpose, the more intentional the workouts we provide are. The more intentional the workouts are, the more people benefit from them. The more they benefit, the more they will go out of their way to ensure they can keep coming back.